An investigation on the return on investment for mass produced South African consumer products
- Authors: Nizetich, Andro George
- Date: 2009-03-31T09:52:05Z
- Subjects: New products , New products case studies
- Type: Thesis
- Identifier: uj:8292 , http://hdl.handle.net/10210/2401
- Description: M.B.A. , This study is an investigation on the return of investment for mass produced South African consumer products. It resulted from trying to address an issue that industrial designers in South Africa struggle to justify substantial fees, as their services are essentially intangible. Their clients, who are generally the management of manufacturing companies, have a choice of service consultants that provide some form of tangible benefit based on empirical evidence, in return for fees. Thus, the need arose for an empirical study on the return on investment of a consumer product, which is the tangible output of industrial design. This is a pilot case study. Its objective was to establish a base-case model for the return on investment gathered from empirical evidence in a single case study of a consumer product developed in South Africa. In addition, this model had to replicate the cash flow diagram of the investment and sales lifecycle of the product. Therefore, this study had to underpin the concepts of ‘return on investment’ and the ‘development of a consumer product’ with theory. The theory essentially confirms that the concept of profits from a shareholder perspective, regards maximising shareholder wealth because they provide the investment. However, the time value of money diminishes this wealth, thereby necessitating the use of discounted cash flow techniques. The investment decision based on these appraisal techniques follows a prescribed, sequential process. Unfortunately, the new product development process does not follow this process. Therefore, the innovative aspect of this research was to match the point of decision between the processes, as this has a direct effect on sunk costs and an implication on the research questionnaire. Thereafter, the questionnaire had to consider the system of innovation in order to determine the activities that have an incremental effect on cash flow. The research methodology for a case study design was used. A set of protocols was established to replicate this study in future studies. A focussed interview was conducted with industrial designers to confirm the issues, who in turn facilitated a meeting with their clients. A client with a consumer product from the security sector was selected. The research questionnaire was completed by the client and analysed by the researcher using Net Present Value, Internal Rate of Return, Modified Internal rate of Return and the Discounted Payback techniques. The solutions showed a significant increase in shareholder wealth as a result of implementing the product. In addition, this information was translated into diagrams to make it simpler for management to understand. Thereafter, a report was submitted to the client. In conclusion, this study achieved its objectives within limitations. However, if the limitations were addressed, there is potential to replicate this as a multi-study and provide a substantial empirical case for industrial design in South Africa.
- Full Text:
- Authors: Nizetich, Andro George
- Date: 2009-03-31T09:52:05Z
- Subjects: New products , New products case studies
- Type: Thesis
- Identifier: uj:8292 , http://hdl.handle.net/10210/2401
- Description: M.B.A. , This study is an investigation on the return of investment for mass produced South African consumer products. It resulted from trying to address an issue that industrial designers in South Africa struggle to justify substantial fees, as their services are essentially intangible. Their clients, who are generally the management of manufacturing companies, have a choice of service consultants that provide some form of tangible benefit based on empirical evidence, in return for fees. Thus, the need arose for an empirical study on the return on investment of a consumer product, which is the tangible output of industrial design. This is a pilot case study. Its objective was to establish a base-case model for the return on investment gathered from empirical evidence in a single case study of a consumer product developed in South Africa. In addition, this model had to replicate the cash flow diagram of the investment and sales lifecycle of the product. Therefore, this study had to underpin the concepts of ‘return on investment’ and the ‘development of a consumer product’ with theory. The theory essentially confirms that the concept of profits from a shareholder perspective, regards maximising shareholder wealth because they provide the investment. However, the time value of money diminishes this wealth, thereby necessitating the use of discounted cash flow techniques. The investment decision based on these appraisal techniques follows a prescribed, sequential process. Unfortunately, the new product development process does not follow this process. Therefore, the innovative aspect of this research was to match the point of decision between the processes, as this has a direct effect on sunk costs and an implication on the research questionnaire. Thereafter, the questionnaire had to consider the system of innovation in order to determine the activities that have an incremental effect on cash flow. The research methodology for a case study design was used. A set of protocols was established to replicate this study in future studies. A focussed interview was conducted with industrial designers to confirm the issues, who in turn facilitated a meeting with their clients. A client with a consumer product from the security sector was selected. The research questionnaire was completed by the client and analysed by the researcher using Net Present Value, Internal Rate of Return, Modified Internal rate of Return and the Discounted Payback techniques. The solutions showed a significant increase in shareholder wealth as a result of implementing the product. In addition, this information was translated into diagrams to make it simpler for management to understand. Thereafter, a report was submitted to the client. In conclusion, this study achieved its objectives within limitations. However, if the limitations were addressed, there is potential to replicate this as a multi-study and provide a substantial empirical case for industrial design in South Africa.
- Full Text:
A framework for managing repeat purchasing of high involvement consumable industrial products
- Authors: Kersandt, Rolf
- Date: 2014-02-12
- Subjects: Purchasing , New products , Consumers' preferences , Customer relations - Management
- Type: Thesis
- Identifier: uj:3920 , http://hdl.handle.net/10210/9283
- Description: D.Comm. (Marketing Management) , Repeat purchasing of newly developed products is critical for new product success and customer profit maximisation. Yet this topic has received little or no attention from the literature. Today, as profitability is being challenged from global competition, marketers of consumable industrial products (MRO) have to understand better than ever before how to effectively and efficiently manage repeat purchasing to achieve their profit maximising objectives. The study investigates industrial consumable repeat purchasing from a high involvement purchasing perspective and identifies four purchasing constructs and their variables whichimpact customer purchasing decision making. These constructs relate to pre-trial purchase, trial purchase, first repeat purchase and long term repeat purchase decision making dimensions, each containing purchase decision making factors which the marketer is able to influence. The findings reveal that customers decide which vendor to select for a trial- purchase, heavily influenced by the transactional value offered and the customer's perceived probability of transactional value satisfaction with the offer. Retaining the vendor for a first repeat purchase requires confirmation of the perceived pre purchase satisfaction likelihood with the evaluation of the purchase and consumption experience. To be retained for continued repeat purchasing and profitability maximisation over the long term, requires marketing strategies that are based on the customer's repeat purchase orientation and the firm's ability to meet the customer's rising value expectations. Such orientation consists of either transactional or relational repeat purchasing. In the transactional case, vendor preference has to be maintained from a perspective of superior transactional value and transactional value .satisfaction whereas in the relational repeat purchasing case, vendor preference requires in addition.. vendor loyalty and buyer-seller relationships for retention. The empirical study verifies these findings which lead to a repeat purchasing framework and a predictor for measuring vendor retention. As vendor retention reflects a customer's attitudinal intent towards the product/vendor entity, marketers are advised to develop favourable customer attitudes before, during and after a purchase. By implementing customer relationship management (CRM), customer value, satisfaction, loyalty and value laden buyer-seller relationships can be created to achieve sustainable repeat purchasing and enhanced stakeholdervalue
- Full Text:
- Authors: Kersandt, Rolf
- Date: 2014-02-12
- Subjects: Purchasing , New products , Consumers' preferences , Customer relations - Management
- Type: Thesis
- Identifier: uj:3920 , http://hdl.handle.net/10210/9283
- Description: D.Comm. (Marketing Management) , Repeat purchasing of newly developed products is critical for new product success and customer profit maximisation. Yet this topic has received little or no attention from the literature. Today, as profitability is being challenged from global competition, marketers of consumable industrial products (MRO) have to understand better than ever before how to effectively and efficiently manage repeat purchasing to achieve their profit maximising objectives. The study investigates industrial consumable repeat purchasing from a high involvement purchasing perspective and identifies four purchasing constructs and their variables whichimpact customer purchasing decision making. These constructs relate to pre-trial purchase, trial purchase, first repeat purchase and long term repeat purchase decision making dimensions, each containing purchase decision making factors which the marketer is able to influence. The findings reveal that customers decide which vendor to select for a trial- purchase, heavily influenced by the transactional value offered and the customer's perceived probability of transactional value satisfaction with the offer. Retaining the vendor for a first repeat purchase requires confirmation of the perceived pre purchase satisfaction likelihood with the evaluation of the purchase and consumption experience. To be retained for continued repeat purchasing and profitability maximisation over the long term, requires marketing strategies that are based on the customer's repeat purchase orientation and the firm's ability to meet the customer's rising value expectations. Such orientation consists of either transactional or relational repeat purchasing. In the transactional case, vendor preference has to be maintained from a perspective of superior transactional value and transactional value .satisfaction whereas in the relational repeat purchasing case, vendor preference requires in addition.. vendor loyalty and buyer-seller relationships for retention. The empirical study verifies these findings which lead to a repeat purchasing framework and a predictor for measuring vendor retention. As vendor retention reflects a customer's attitudinal intent towards the product/vendor entity, marketers are advised to develop favourable customer attitudes before, during and after a purchase. By implementing customer relationship management (CRM), customer value, satisfaction, loyalty and value laden buyer-seller relationships can be created to achieve sustainable repeat purchasing and enhanced stakeholdervalue
- Full Text:
Benchmarking best practice in new product development project : a South African cinema study
- Authors: Mohono, Thobela
- Date: 2016
- Subjects: New products , New products - Management , Motion picture theaters , Knowledge management , Benchmarking (Management)
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/233814 , uj:23880
- Description: M.Phil. (Engineering Management) , Abstract: Please refer to full text to view abstract
- Full Text:
- Authors: Mohono, Thobela
- Date: 2016
- Subjects: New products , New products - Management , Motion picture theaters , Knowledge management , Benchmarking (Management)
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/233814 , uj:23880
- Description: M.Phil. (Engineering Management) , Abstract: Please refer to full text to view abstract
- Full Text:
A case study of accelerated product development
- Nchapha, Christina Mahlompho Nokujabula
- Authors: Nchapha, Christina Mahlompho Nokujabula
- Date: 2012-08-27
- Subjects: New products , New products -- Case studies , Concurrent engineering
- Type: Thesis
- Identifier: uj:3215 , http://hdl.handle.net/10210/6627
- Description: M.Phil. , Product development is very important to the survival of an engineering organisation. It therefore needs to be carefully managed and completed within planned time and allocated resources. The main focus in this dissertation is therefore investigating how time could be reduced in the product development process. • Customers are not always patient enough to wait for the "best" products that are still being developed; they want products immediately and would therefore choose the "next best" products available. Some customers are willing to pay high prices to get exactly what they need as soon as possible. This study looks at how to accelerate the product development process without sacrificing quality and product performance. The study also investigates the case of development of a Boeing 777 commercial aircraft and contrasts the Boeing product development process against the product development theory. Boeing 777 is a globally well known commercial aircraft that was designed in the record time. Investigating the Boeing 777 product development process will provide good indicators of approaches that are currently most applicable in the real world.
- Full Text:
- Authors: Nchapha, Christina Mahlompho Nokujabula
- Date: 2012-08-27
- Subjects: New products , New products -- Case studies , Concurrent engineering
- Type: Thesis
- Identifier: uj:3215 , http://hdl.handle.net/10210/6627
- Description: M.Phil. , Product development is very important to the survival of an engineering organisation. It therefore needs to be carefully managed and completed within planned time and allocated resources. The main focus in this dissertation is therefore investigating how time could be reduced in the product development process. • Customers are not always patient enough to wait for the "best" products that are still being developed; they want products immediately and would therefore choose the "next best" products available. Some customers are willing to pay high prices to get exactly what they need as soon as possible. This study looks at how to accelerate the product development process without sacrificing quality and product performance. The study also investigates the case of development of a Boeing 777 commercial aircraft and contrasts the Boeing product development process against the product development theory. Boeing 777 is a globally well known commercial aircraft that was designed in the record time. Investigating the Boeing 777 product development process will provide good indicators of approaches that are currently most applicable in the real world.
- Full Text:
Evaluation of a process- and product-innovation framework in decentralised international organisations
- Authors: Van Wyk, Anne-Marie
- Date: 2018
- Subjects: New products , Consumer satisfaction , Customer services , Corporate culture
- Language: English
- Type: Doctoral (Thesis)
- Identifier: http://hdl.handle.net/10210/293722 , uj:31944
- Description: D.Phil. (Engineering Management) , Abstract: The availability of big data, supported by advanced technologies, has given rise to a more informed and empowered global consumer, resulting in extreme pressure on organisations to continuously find new innovative ways to serve these clients. When operating under tough economic conditions companies tend to challenge the timing of innovative initiatives. The truth is that they simply have no choice. Clients now have more information and more choices than ever and an ever-growing list of demands and expectations. Simultaneously, there is increased competition for the same share of wallet. They must rise to the challenge, gear up for the battle and understand that they need to innovate and operate differently to survive. The journey to client centricity through structured innovation has a beginning but no end. It starts with the conceptualisation of an idea, develops through organisational alignment and iterations of implementation, learning and improvement. Client centricity has proven to be an elusive goal for many organisations. Agile disruptive innovation is required to remain relevant in the areas in which they operate. A paradigm shift is required and organisations need to change the strategies from being product centric to focusing on client centricity instead. The biggest issue and major challenge typically faced by organisations attempting to make this shift, is the organisational culture. Above and beyond client-centric innovation, the organisation needs to enhance more disruptive thinking around the development of radical new client-value propositions that move beyond the traditional confines of their current capabilities and commercial models and address client demands in other industries. Qualitative research, combined with action-based research, was conducted to assess the technical and non-technical enablers required to implement a generic product- and process-innovation framework to establish a client-centric culture in a diverse and decentralised international logistics solutions organisation. The intended contribution of this study to the academic body of knowledge is to create a new paradigm that proves that client-led disruption should be countered by innovation driven by client requirements instead of the traditional product driven innovation...
- Full Text:
- Authors: Van Wyk, Anne-Marie
- Date: 2018
- Subjects: New products , Consumer satisfaction , Customer services , Corporate culture
- Language: English
- Type: Doctoral (Thesis)
- Identifier: http://hdl.handle.net/10210/293722 , uj:31944
- Description: D.Phil. (Engineering Management) , Abstract: The availability of big data, supported by advanced technologies, has given rise to a more informed and empowered global consumer, resulting in extreme pressure on organisations to continuously find new innovative ways to serve these clients. When operating under tough economic conditions companies tend to challenge the timing of innovative initiatives. The truth is that they simply have no choice. Clients now have more information and more choices than ever and an ever-growing list of demands and expectations. Simultaneously, there is increased competition for the same share of wallet. They must rise to the challenge, gear up for the battle and understand that they need to innovate and operate differently to survive. The journey to client centricity through structured innovation has a beginning but no end. It starts with the conceptualisation of an idea, develops through organisational alignment and iterations of implementation, learning and improvement. Client centricity has proven to be an elusive goal for many organisations. Agile disruptive innovation is required to remain relevant in the areas in which they operate. A paradigm shift is required and organisations need to change the strategies from being product centric to focusing on client centricity instead. The biggest issue and major challenge typically faced by organisations attempting to make this shift, is the organisational culture. Above and beyond client-centric innovation, the organisation needs to enhance more disruptive thinking around the development of radical new client-value propositions that move beyond the traditional confines of their current capabilities and commercial models and address client demands in other industries. Qualitative research, combined with action-based research, was conducted to assess the technical and non-technical enablers required to implement a generic product- and process-innovation framework to establish a client-centric culture in a diverse and decentralised international logistics solutions organisation. The intended contribution of this study to the academic body of knowledge is to create a new paradigm that proves that client-led disruption should be countered by innovation driven by client requirements instead of the traditional product driven innovation...
- Full Text:
An engineering approach to development and marketing of a commercial product
- Authors: Küçük, Sakir.
- Date: 1999
- Subjects: New products , Industrial design , Product management
- Language: English
- Type: Masters Thesis
- Identifier: http://hdl.handle.net/10210/22368 , uj:16192
- Description: Abstract: The product development and marketing concept phase is one of the most important tasks facing companies. The main reason companies develop new products is simply to increase the sales and profits of the company and help achieve the goals of the company. The success of the new product depends on effective marketing strategics. I his research report \\ ill aim to emphasize that it is crucial for companies to modify their existing products or develop new products and marketing strategics in order to be able to survive or improve in today·s competitive business environment. It \\ ill also be emphasized that new products must be developed in an integrated fashion with the marketing to satisfy and meet customer needs. The applications of the methods and techniques of the process of development and marketing of a commercial product will be demonstrated on a Turkish blanket manufacturing company. "The South African blanket market" as the market place, "a blanket .. as the commercial product, and ··The Sesli Textile Company .. as the blanketmanufacturing company will be chosen in the case study. The results of the case study will be presented in an integrated manner with the literature study. l'he entire report will be based on an engineering approach to the development and marketing of a commercial product. This entails a focus being placed on the role of technical/engineering team members in the entire process. , M.Ing. (Engineering Management)
- Full Text:
- Authors: Küçük, Sakir.
- Date: 1999
- Subjects: New products , Industrial design , Product management
- Language: English
- Type: Masters Thesis
- Identifier: http://hdl.handle.net/10210/22368 , uj:16192
- Description: Abstract: The product development and marketing concept phase is one of the most important tasks facing companies. The main reason companies develop new products is simply to increase the sales and profits of the company and help achieve the goals of the company. The success of the new product depends on effective marketing strategics. I his research report \\ ill aim to emphasize that it is crucial for companies to modify their existing products or develop new products and marketing strategics in order to be able to survive or improve in today·s competitive business environment. It \\ ill also be emphasized that new products must be developed in an integrated fashion with the marketing to satisfy and meet customer needs. The applications of the methods and techniques of the process of development and marketing of a commercial product will be demonstrated on a Turkish blanket manufacturing company. "The South African blanket market" as the market place, "a blanket .. as the commercial product, and ··The Sesli Textile Company .. as the blanketmanufacturing company will be chosen in the case study. The results of the case study will be presented in an integrated manner with the literature study. l'he entire report will be based on an engineering approach to the development and marketing of a commercial product. This entails a focus being placed on the role of technical/engineering team members in the entire process. , M.Ing. (Engineering Management)
- Full Text:
A Model for complex product development using integrated product and support development criteria
- Authors: Roos, S. D.
- Date: 2009-01-20T07:06:39Z
- Subjects: New products , New products design , Concurrent engineering , Total quality management
- Type: Thesis
- Identifier: uj:14810 , http://hdl.handle.net/10210/1936
- Description: D.Ing. , A development model for complex products in a multi-disciplinary development environment, is the focus of this research. Currently there are a few development models in use in industry, however it is shown in this research that these models are based on one or at best two development criteria, for instance TQM focuses on quality but the other development criteria do not feature strongly in TQM. The aim of this research is to develop a generic model for the development of complex, multi-disciplinary products, such as missiles, that have at least mechanical and electronic engineering involvement. The researcher presented a rationale and a problem statement as the starting point of the research. The problem being the scarcity of a development model that includes the TRAMM development criteria into the early stages of development in a multi-disciplinary environment for complex products. The problem statement stipulated the environment and the research essence. The need for a development model that includes TRAMM in a multi-disciplinary development environment for complex products is emphasised. The research objectives and the main definitions used in this research are given. The TRAMM criteria are clearly defined. The TRAMM criteria were emphasised. Currently these development criteria are each researched in an isolated, specialist field. It is shown that not all the TRAMM criteria are included in the current development models. However, the TRAMM criteria as isolated development criteria are fields well documented except in a methodology on how to implement these in the early stages of development. The TRAMM criteria are currently add-on development. The intention with this research is to integrate the TRAMM criteria into the early stages of the development. The researcher gives the possible methodology to include the TRAMM criteria in a development model. The current development models are introduced. The investigated development models are DFR/DFM, IPD, TQM and CE. The strong and weak characteristics of each model are highlighted. A possible methodology on how to incorporate the strong development criteria of the specific model in an integrated development model. The five development phases of the MPS development model are discussed. The MPS development model consists of a number of modules that are used for certain development tasks within the global development process. The contingency and processes of this modular model are one of the major problems. An integrated development model should solve this problem. The MPS development model is the basis for the IPS model. Two product developments based on the MPS model are identified and discussed. During the development of these products, requirements were raised and further development criteria were identified and included in the MPS development model. The development criteria that are introduced in these two developments are highlighted and possible methods on how to include it in an integrated model are discussed. Summaries of four of the literature-surveyed models are ascertained before it is evaluated. An evaluation matrix consisting of 84 development criteria is proposed. This matrix is based on the literature-survey and the current development models. This matrix includes development criteria from these models. The matrix incorporates the TRAMM criteria, management, design, organisation and project policies. The matrix makes a comparison between the different development models including the MPS model. It is clear from the comparison that the different models were developed with a certain aspect of development in mind. These models do not include all the development criteria given in the 84 criteria evaluation matrix. A model is proposed that includes these criteria and that can be tailored according to certain user requirements. An integrated model that includes the criteria given in the evaluation matrix, which includes the TRAMM criteria, is required. Such a model is proposed. This model is named the IPS development model. The IPS development model for development in a multi-disciplinary environment is described. This model is based on the MPS and literature-surveyed development models. From the evaluation matrix, it is clear that some of the criteria are not included in any of the literature-surveyed models or the MPS development model. The inclusion of these criteria in the IPS model is part of the contribution of this research. The research contributions are highlighted. The IPS development model is a model for development in a multi-disciplinary environment for complex products. It can be tailored for various fields including mechanical and electrical development fields. The IPS model concentrates on a 5-phase development structure. This structure concentrates on the management aspects of development. Once the management phase (phase 0) is in place, the development can start. This phase is called the concept, exploration and definition phase (phase 1). During this phase the concepts are explored and defined. In phase 1, no hardware is built. Hardware that demonstrates new technology or reduces design risk is the only exception to this rule. If all the concepts are explored, the demonstration and validation phase (phase 2) can start. The demonstration and validation phase includes the TRAMM criteria of the development. Phase 3, the full-scale engineering development phase is the phase where the hardware is designed and this phase includes the design aspects of the development. Phase 3 is the last phase covered in this research; the other two phases are the production, commissioning and support phases. These phases are included as the framework for the feedback path of the development. The IPS development model is circulated in one of the intended development environments and evaluated. The respondent's results show that most of the criteria in the evaluation matrix are significant the development. On an average scale, the TRAMM criteria are regarded as more than 75% important in this specific multi-disciplinary development environment.
- Full Text:
- Authors: Roos, S. D.
- Date: 2009-01-20T07:06:39Z
- Subjects: New products , New products design , Concurrent engineering , Total quality management
- Type: Thesis
- Identifier: uj:14810 , http://hdl.handle.net/10210/1936
- Description: D.Ing. , A development model for complex products in a multi-disciplinary development environment, is the focus of this research. Currently there are a few development models in use in industry, however it is shown in this research that these models are based on one or at best two development criteria, for instance TQM focuses on quality but the other development criteria do not feature strongly in TQM. The aim of this research is to develop a generic model for the development of complex, multi-disciplinary products, such as missiles, that have at least mechanical and electronic engineering involvement. The researcher presented a rationale and a problem statement as the starting point of the research. The problem being the scarcity of a development model that includes the TRAMM development criteria into the early stages of development in a multi-disciplinary environment for complex products. The problem statement stipulated the environment and the research essence. The need for a development model that includes TRAMM in a multi-disciplinary development environment for complex products is emphasised. The research objectives and the main definitions used in this research are given. The TRAMM criteria are clearly defined. The TRAMM criteria were emphasised. Currently these development criteria are each researched in an isolated, specialist field. It is shown that not all the TRAMM criteria are included in the current development models. However, the TRAMM criteria as isolated development criteria are fields well documented except in a methodology on how to implement these in the early stages of development. The TRAMM criteria are currently add-on development. The intention with this research is to integrate the TRAMM criteria into the early stages of the development. The researcher gives the possible methodology to include the TRAMM criteria in a development model. The current development models are introduced. The investigated development models are DFR/DFM, IPD, TQM and CE. The strong and weak characteristics of each model are highlighted. A possible methodology on how to incorporate the strong development criteria of the specific model in an integrated development model. The five development phases of the MPS development model are discussed. The MPS development model consists of a number of modules that are used for certain development tasks within the global development process. The contingency and processes of this modular model are one of the major problems. An integrated development model should solve this problem. The MPS development model is the basis for the IPS model. Two product developments based on the MPS model are identified and discussed. During the development of these products, requirements were raised and further development criteria were identified and included in the MPS development model. The development criteria that are introduced in these two developments are highlighted and possible methods on how to include it in an integrated model are discussed. Summaries of four of the literature-surveyed models are ascertained before it is evaluated. An evaluation matrix consisting of 84 development criteria is proposed. This matrix is based on the literature-survey and the current development models. This matrix includes development criteria from these models. The matrix incorporates the TRAMM criteria, management, design, organisation and project policies. The matrix makes a comparison between the different development models including the MPS model. It is clear from the comparison that the different models were developed with a certain aspect of development in mind. These models do not include all the development criteria given in the 84 criteria evaluation matrix. A model is proposed that includes these criteria and that can be tailored according to certain user requirements. An integrated model that includes the criteria given in the evaluation matrix, which includes the TRAMM criteria, is required. Such a model is proposed. This model is named the IPS development model. The IPS development model for development in a multi-disciplinary environment is described. This model is based on the MPS and literature-surveyed development models. From the evaluation matrix, it is clear that some of the criteria are not included in any of the literature-surveyed models or the MPS development model. The inclusion of these criteria in the IPS model is part of the contribution of this research. The research contributions are highlighted. The IPS development model is a model for development in a multi-disciplinary environment for complex products. It can be tailored for various fields including mechanical and electrical development fields. The IPS model concentrates on a 5-phase development structure. This structure concentrates on the management aspects of development. Once the management phase (phase 0) is in place, the development can start. This phase is called the concept, exploration and definition phase (phase 1). During this phase the concepts are explored and defined. In phase 1, no hardware is built. Hardware that demonstrates new technology or reduces design risk is the only exception to this rule. If all the concepts are explored, the demonstration and validation phase (phase 2) can start. The demonstration and validation phase includes the TRAMM criteria of the development. Phase 3, the full-scale engineering development phase is the phase where the hardware is designed and this phase includes the design aspects of the development. Phase 3 is the last phase covered in this research; the other two phases are the production, commissioning and support phases. These phases are included as the framework for the feedback path of the development. The IPS development model is circulated in one of the intended development environments and evaluated. The respondent's results show that most of the criteria in the evaluation matrix are significant the development. On an average scale, the TRAMM criteria are regarded as more than 75% important in this specific multi-disciplinary development environment.
- Full Text:
A product development process for a photovoltaic water pump system in a small to medium enterprise
- Authors: Van der Merwe, Lyon
- Date: 2009-02-26T12:22:59Z
- Subjects: New products , Solar pumps , Small business
- Type: Thesis
- Identifier: uj:8181 , http://hdl.handle.net/10210/2185
- Description: D.Ing. , The effective management of technology and new product development in a high technology small to medium enterprise associated with a large corporation with specific reference to the development of solar photovoltaic water pumps is investigated in this study. Innovative product and the development thereof have already become this century's battleground. The availability of information to all and the ease of communication have contributed to changing the battleground. Small organizations and companies can now also participate in high technology environments, different from the past. Technology management and new product development are subjects that are thoroughly studied, discussed and understood in larger corporations (LCs) and multinational enterprises (MNEs). It would appear that the same cannot always be said when it comes to small to medium high technology enterprises. The following research questions can be asked: • How does the current body of knowledge (regarding technology and new product development) influence and impact on technology and new product development in a small to medium enterprise? • How does the interface and interaction between various small to medium enterprises (SMEs) and SMEs and other large corporations impact on new product development in a small to medium enterprise? • How does a small to medium enterprise cope with relatively limited resources when attempting to develop a new product? • How does the informal nature of a small to medium enterprise impact on new product development? • Does a small to medium enterprise use a structured process to manage new product development? As SMEs become more prominent role players in technology intensive industries, answers to the above questions will strengthen the SME in the relevant areas and enhance the role that SMEs will play in the future. To answer the research questions the study comprises: • an applicable literature survey in the areas of technology management and new product development, • an investigation into the business environment and interaction a typical SME encounters during new product innovation including resource management, • the development of an alternative model for the new product development (NPD) process in an SME, • an industry acceptability survey of the proposed alternative model and • a case study (photovoltaic water pump system) of the development of a new product, mapped onto the developed alternative NPD process. A study of the literature and own experience have shown: • a lack of addressing the above questions and the impact thereof and • a lack of practical and appropriate guidelines to implement technology management and ensure repetitive successful innovative new product development (NPD) in small to medium high technology enterprises. The author suggests a reduced complexity NPD process model, which takes cognisance of intangibles such as the chaotic interaction between various stages and tasks within the NPD process, informal decision making and natural information feedback mechanisms and illustrate why an SME that observes a given structural discipline displays an inherent advantage over large corporations and multinational enterprises. The model is exposed to a limited scope industry survey and applied to a case study (development of a photovoltaic water pump powered by sunlight). The acceptability survey, although limited, suggests that industry supports the hypotheses on which the development of the proposed alternative new product development process is based. The proposed management process was mapped onto the case study to ascertain whether it is practical. The application of the proposed management process to the case study resulted in further insight into possible alternative methods of reporting on new product development work. A complete photovoltaic water pump system as a new product emanated from the case study with significant marketability.
- Full Text:
- Authors: Van der Merwe, Lyon
- Date: 2009-02-26T12:22:59Z
- Subjects: New products , Solar pumps , Small business
- Type: Thesis
- Identifier: uj:8181 , http://hdl.handle.net/10210/2185
- Description: D.Ing. , The effective management of technology and new product development in a high technology small to medium enterprise associated with a large corporation with specific reference to the development of solar photovoltaic water pumps is investigated in this study. Innovative product and the development thereof have already become this century's battleground. The availability of information to all and the ease of communication have contributed to changing the battleground. Small organizations and companies can now also participate in high technology environments, different from the past. Technology management and new product development are subjects that are thoroughly studied, discussed and understood in larger corporations (LCs) and multinational enterprises (MNEs). It would appear that the same cannot always be said when it comes to small to medium high technology enterprises. The following research questions can be asked: • How does the current body of knowledge (regarding technology and new product development) influence and impact on technology and new product development in a small to medium enterprise? • How does the interface and interaction between various small to medium enterprises (SMEs) and SMEs and other large corporations impact on new product development in a small to medium enterprise? • How does a small to medium enterprise cope with relatively limited resources when attempting to develop a new product? • How does the informal nature of a small to medium enterprise impact on new product development? • Does a small to medium enterprise use a structured process to manage new product development? As SMEs become more prominent role players in technology intensive industries, answers to the above questions will strengthen the SME in the relevant areas and enhance the role that SMEs will play in the future. To answer the research questions the study comprises: • an applicable literature survey in the areas of technology management and new product development, • an investigation into the business environment and interaction a typical SME encounters during new product innovation including resource management, • the development of an alternative model for the new product development (NPD) process in an SME, • an industry acceptability survey of the proposed alternative model and • a case study (photovoltaic water pump system) of the development of a new product, mapped onto the developed alternative NPD process. A study of the literature and own experience have shown: • a lack of addressing the above questions and the impact thereof and • a lack of practical and appropriate guidelines to implement technology management and ensure repetitive successful innovative new product development (NPD) in small to medium high technology enterprises. The author suggests a reduced complexity NPD process model, which takes cognisance of intangibles such as the chaotic interaction between various stages and tasks within the NPD process, informal decision making and natural information feedback mechanisms and illustrate why an SME that observes a given structural discipline displays an inherent advantage over large corporations and multinational enterprises. The model is exposed to a limited scope industry survey and applied to a case study (development of a photovoltaic water pump powered by sunlight). The acceptability survey, although limited, suggests that industry supports the hypotheses on which the development of the proposed alternative new product development process is based. The proposed management process was mapped onto the case study to ascertain whether it is practical. The application of the proposed management process to the case study resulted in further insight into possible alternative methods of reporting on new product development work. A complete photovoltaic water pump system as a new product emanated from the case study with significant marketability.
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'n Kritiese beskouing van die produkontwikkelingsproses
- Authors: Meiring, J.
- Date: 2015-02-25
- Subjects: Production planning , Product management , New products
- Type: Thesis
- Identifier: uj:13365 , http://hdl.handle.net/10210/13378
- Description: M.Com. , Please refer to full text to view abstract
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- Authors: Meiring, J.
- Date: 2015-02-25
- Subjects: Production planning , Product management , New products
- Type: Thesis
- Identifier: uj:13365 , http://hdl.handle.net/10210/13378
- Description: M.Com. , Please refer to full text to view abstract
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Towards improved project and product management in a software environment
- Authors: Malan, Andre
- Date: 2009-02-26T12:20:52Z
- Subjects: New products , Project management , Computer software development
- Type: Thesis
- Identifier: uj:8166 , http://hdl.handle.net/10210/2171
- Description: M.Ing. , The competitive world of commercial software development exacts unremitting regeneration, innovation and adjustment from each and every company that chooses to perform this function. The said regeneration, innovation and adjustment could result either from the proactive decisions of a company, or from its reaction to certain changes, such as changes in the market place and changes in available technologies. Should the business model fundamental to the software development of a company, however, fail to be adjusted for technological innovation (for example, object-orientated development), the chances of such innovations culminating in actual improvements in productivity are, however, greatly diminished. The principal aim of the present research study is to investigate the project-management and product-development processes within a specific organization selected as a case study, and, if possible, to propose improvements to these processes. Rubico, the selected company, has decided on account of observed marketing opportunities to focus on the development of software components and patterns for the financial-services sector. In order to realise the said focus, some of the current and envisaged activities of the company, for example, marketing and project delivery, have been outsourced to third parties. The Rubico Products Company (hereafter called Products) and Rubico Delivery Services (hereafter called Delivery Services) utilise a formalised methodology of interaction in order to find software solutions for their clients. Products is responsible for developing software components and software solutions, whilst Delivery Services specifies the said components and solutions with the client, in addition to reselling them to other clients. Products has entrusted the management of software products and patterns to product architects, whilst Delivery Services have employed project managers to manage the delivery of the said products and patterns. The golden thread that ties together the activities and roles of these two divisions is the product-delivery methodology to which both divisions subscribe. Proposals for the improvement of project management and product architecture are made not only in terms of a new definition for and in terms of the execution of the said processes, but also in terms of the responsibilities implied by these two roles. The present dissertation, however, contains merely the author’s opinions and conclusions in this connection, and does not necessarily reflect the vision and opinions of Rubico Company.
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- Authors: Malan, Andre
- Date: 2009-02-26T12:20:52Z
- Subjects: New products , Project management , Computer software development
- Type: Thesis
- Identifier: uj:8166 , http://hdl.handle.net/10210/2171
- Description: M.Ing. , The competitive world of commercial software development exacts unremitting regeneration, innovation and adjustment from each and every company that chooses to perform this function. The said regeneration, innovation and adjustment could result either from the proactive decisions of a company, or from its reaction to certain changes, such as changes in the market place and changes in available technologies. Should the business model fundamental to the software development of a company, however, fail to be adjusted for technological innovation (for example, object-orientated development), the chances of such innovations culminating in actual improvements in productivity are, however, greatly diminished. The principal aim of the present research study is to investigate the project-management and product-development processes within a specific organization selected as a case study, and, if possible, to propose improvements to these processes. Rubico, the selected company, has decided on account of observed marketing opportunities to focus on the development of software components and patterns for the financial-services sector. In order to realise the said focus, some of the current and envisaged activities of the company, for example, marketing and project delivery, have been outsourced to third parties. The Rubico Products Company (hereafter called Products) and Rubico Delivery Services (hereafter called Delivery Services) utilise a formalised methodology of interaction in order to find software solutions for their clients. Products is responsible for developing software components and software solutions, whilst Delivery Services specifies the said components and solutions with the client, in addition to reselling them to other clients. Products has entrusted the management of software products and patterns to product architects, whilst Delivery Services have employed project managers to manage the delivery of the said products and patterns. The golden thread that ties together the activities and roles of these two divisions is the product-delivery methodology to which both divisions subscribe. Proposals for the improvement of project management and product architecture are made not only in terms of a new definition for and in terms of the execution of the said processes, but also in terms of the responsibilities implied by these two roles. The present dissertation, however, contains merely the author’s opinions and conclusions in this connection, and does not necessarily reflect the vision and opinions of Rubico Company.
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The importance of understanding the market before introducing a new product : a case study
- Authors: Rapiya, Xolela Luzuko
- Date: 2019
- Subjects: Marketing research , New products
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/437556 , uj:37997
- Description: Abstract: Before developing a new product, a market research process must be done in order to identify the needs and gaps in the market. In the product development process, needs analysis is the first stage of the process and without the need analysis, you are risking your product to fail. The needs analysis involves a process of understating the market broadly. Understanding the market when or before introducing a new product is one of the critical aspects of product development. The process of understanding the market is very deep and intense it can be split into two ways, understanding the potential customer and understanding the segment. This mini-dissertation will emphasize the importance of understanding the market before introducing the new product, it will use the introduction of the Mercedes-Benz X-Class pick up as the case study. In order to understand the potential customer few questions needs to be answered such as What type of customer is the target customer What type of the Cab (single cab or Double cab) is preferred What type of usage will the customer use the vehicle for There are just a few examples, more questions were asked during the research process, and the dissertation will detail that. These questions will assist and make sure that the new product is well understood and positioned correctly when introduced in the market. Also, many more questions were asked about the segment itself such as. How is the segment outlook Does the market ready for a premium pick up Who are the major players These questions were asked in order to have a clear overview of the segment and the market at large. The pickup segment in South Africa is very competitive and overcrowded. It is one of the segments that have managed to expand in recent years even in very tough economic conditions. It is therefore not surprising that more and more manufacturers are entering this segment because it shows that it has a bright future. This segment has shown resilience in previous years and managed to grow and outpaced the industry. .. , M.Phil. (Engineering Management)
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- Authors: Rapiya, Xolela Luzuko
- Date: 2019
- Subjects: Marketing research , New products
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/437556 , uj:37997
- Description: Abstract: Before developing a new product, a market research process must be done in order to identify the needs and gaps in the market. In the product development process, needs analysis is the first stage of the process and without the need analysis, you are risking your product to fail. The needs analysis involves a process of understating the market broadly. Understanding the market when or before introducing a new product is one of the critical aspects of product development. The process of understanding the market is very deep and intense it can be split into two ways, understanding the potential customer and understanding the segment. This mini-dissertation will emphasize the importance of understanding the market before introducing the new product, it will use the introduction of the Mercedes-Benz X-Class pick up as the case study. In order to understand the potential customer few questions needs to be answered such as What type of customer is the target customer What type of the Cab (single cab or Double cab) is preferred What type of usage will the customer use the vehicle for There are just a few examples, more questions were asked during the research process, and the dissertation will detail that. These questions will assist and make sure that the new product is well understood and positioned correctly when introduced in the market. Also, many more questions were asked about the segment itself such as. How is the segment outlook Does the market ready for a premium pick up Who are the major players These questions were asked in order to have a clear overview of the segment and the market at large. The pickup segment in South Africa is very competitive and overcrowded. It is one of the segments that have managed to expand in recent years even in very tough economic conditions. It is therefore not surprising that more and more manufacturers are entering this segment because it shows that it has a bright future. This segment has shown resilience in previous years and managed to grow and outpaced the industry. .. , M.Phil. (Engineering Management)
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A make-buy decision framework for new product introduction : an automotive manufacturing perspective
- Authors: Reddy, Avilan
- Date: 2020
- Subjects: Automobile industry and trade , New products , Make-or-buy decisions
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/480344 , uj:43481
- Description: Abstract: Products are developed to meet market requirements with different levels of success. The ongoing development of new products and improvements to existing products is essential to organizational success. Due to limited resources, which includes capital, equipment and time, organizations must continuously make decisions regarding investment, timing and opportunities associated with each new product introduction undertaken. The make-buy decision is one such decision-making scenario, related to new product introduction, whereby an organization will determine whether to outsource or internally produce a given product. This decision-making process is prevalent among automotive manufacturers. Industry trends have seen the development of partnerships between original equipment manufacturers (OEM) and automotive component manufacturers, who take on their own design, testing and manufacturing responsibilities... , M.Ing. (Engineering Management)
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A make-buy decision framework for new product introduction : an automotive manufacturing perspective
- Authors: Reddy, Avilan
- Date: 2020
- Subjects: Automobile industry and trade , New products , Make-or-buy decisions
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/480344 , uj:43481
- Description: Abstract: Products are developed to meet market requirements with different levels of success. The ongoing development of new products and improvements to existing products is essential to organizational success. Due to limited resources, which includes capital, equipment and time, organizations must continuously make decisions regarding investment, timing and opportunities associated with each new product introduction undertaken. The make-buy decision is one such decision-making scenario, related to new product introduction, whereby an organization will determine whether to outsource or internally produce a given product. This decision-making process is prevalent among automotive manufacturers. Industry trends have seen the development of partnerships between original equipment manufacturers (OEM) and automotive component manufacturers, who take on their own design, testing and manufacturing responsibilities... , M.Ing. (Engineering Management)
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Improving sprint iterations using scrum best practices
- Authors: Mvulane, Zanele
- Date: 2020
- Subjects: Product management , New products , Scrum (Computer software development) , Agile project management
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/480312 , uj:43477
- Description: Abstract: An Agile approach to develop products has been increasingly used by various organisations. This could be due to the agile guidelines that simplify the process of developing a product, customer collaboration and satisfaction, less focus on processes and early product delivery. This resulted in the development of frameworks centred on Agile and includes the often used Scrum framework. It is a lightweight and easy to understand framework and adheres to Agile and aims to deliver increments rapidly to the customer in iterations. The main purpose of this study is to determine the Scrum best practice to improve sprint iteration. The problem statement to be studied is: Scrum is not practised as defined. Some companies do not apply Scrum appropriately in order to achieve improved sprint iterations and critical success factors. This results in these companies not receiving significant benefits from using Scrum, and ultimately missing the innovative and successful approach for product development. This resulted in two research questions; what is the best approach to practice Scrum to improve the sprint iteration? and what are the critical success factors to consider when practising Scrum?... , M.Ing. (Engineering Management)
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- Authors: Mvulane, Zanele
- Date: 2020
- Subjects: Product management , New products , Scrum (Computer software development) , Agile project management
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/480312 , uj:43477
- Description: Abstract: An Agile approach to develop products has been increasingly used by various organisations. This could be due to the agile guidelines that simplify the process of developing a product, customer collaboration and satisfaction, less focus on processes and early product delivery. This resulted in the development of frameworks centred on Agile and includes the often used Scrum framework. It is a lightweight and easy to understand framework and adheres to Agile and aims to deliver increments rapidly to the customer in iterations. The main purpose of this study is to determine the Scrum best practice to improve sprint iteration. The problem statement to be studied is: Scrum is not practised as defined. Some companies do not apply Scrum appropriately in order to achieve improved sprint iterations and critical success factors. This results in these companies not receiving significant benefits from using Scrum, and ultimately missing the innovative and successful approach for product development. This resulted in two research questions; what is the best approach to practice Scrum to improve the sprint iteration? and what are the critical success factors to consider when practising Scrum?... , M.Ing. (Engineering Management)
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