Digital native : an ethnographic study of a small IT company in Johannesburg
- Authors: Alli, Tasnim
- Date: 2011-12-06
- Subjects: Corporate culture
- Type: Mini-Dissertation
- Identifier: uj:1771 , http://hdl.handle.net/10210/4137
- Description: M.A. , In a busy office park in Rivonia, a small IT company goes about its daily business. The office of The Matrix is found on a quiet street, occupying one floor of a two story office block. The Matrix has 27 employees, and has been in business for eight years, much longer than what was expected from a small IT company. As the kettle boils and the keyboards click to the background noises of ringing telephones, business seems to come alive through the interactions of people known as employees once they enter the building. In The Matrix, the relationship between professional and personal spaces, and identities, are intertwined and negotiated within and through space and objects. Relationships between the employees were emphasised, as employees were encouraged to think of themselves as family to each other. These kinship bonds and relationships were created through rituals and played an important role when it came to the negotiation between the different ideologies that were at constant play within the company. These relationships and bonds were used to stabilise the switching between a hierarchal structure and an egalitarian culture, the business and information technological outlooks, as well as to serve as an anchor in the change from leadership to management. This duality of notions added to the company’s organisational culture, creating a unique pattern of events and processes that was specific to The Matrix. The organisational history and culture found itself being re-written due to the changes that occurred within management. The family started “dying” as a more corporate image was being sought after in an attempt to make more money. Personal issues amongst employees affected their work performances and output levels. As the two intertwined in this ethnography, Business appeared to be not just business. Personal lives not only entered the professional sphere but professional lives become personal.
- Full Text:
- Authors: Alli, Tasnim
- Date: 2011-12-06
- Subjects: Corporate culture
- Type: Mini-Dissertation
- Identifier: uj:1771 , http://hdl.handle.net/10210/4137
- Description: M.A. , In a busy office park in Rivonia, a small IT company goes about its daily business. The office of The Matrix is found on a quiet street, occupying one floor of a two story office block. The Matrix has 27 employees, and has been in business for eight years, much longer than what was expected from a small IT company. As the kettle boils and the keyboards click to the background noises of ringing telephones, business seems to come alive through the interactions of people known as employees once they enter the building. In The Matrix, the relationship between professional and personal spaces, and identities, are intertwined and negotiated within and through space and objects. Relationships between the employees were emphasised, as employees were encouraged to think of themselves as family to each other. These kinship bonds and relationships were created through rituals and played an important role when it came to the negotiation between the different ideologies that were at constant play within the company. These relationships and bonds were used to stabilise the switching between a hierarchal structure and an egalitarian culture, the business and information technological outlooks, as well as to serve as an anchor in the change from leadership to management. This duality of notions added to the company’s organisational culture, creating a unique pattern of events and processes that was specific to The Matrix. The organisational history and culture found itself being re-written due to the changes that occurred within management. The family started “dying” as a more corporate image was being sought after in an attempt to make more money. Personal issues amongst employees affected their work performances and output levels. As the two intertwined in this ethnography, Business appeared to be not just business. Personal lives not only entered the professional sphere but professional lives become personal.
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The influence of educator attitudes on whole school development
- Authors: Andraos, Alexis
- Date: 2010-11-17T07:20:17Z
- Subjects: School improvement programs , Educational change , Teachers , Corporate culture
- Type: Mini-Dissertation
- Identifier: uj:6985 , http://hdl.handle.net/10210/3492
- Description: M.Ed. , The central focus of this inquiry hinges on the notion that, within the context of school improvement initiatives, the nature of the organizational culture of the school cannot be overlooked as it has profound consequences for both stability and change (Finnan & Levin in Altrichter & Elliot, 2000: 93). This inquiry further proposes that if educational psychology is to succeed in establishing a more progressive identity, greater emphasis needs to be placed on its contribution to the management and psychology of schooling (Sharrat, 1995: 212). This study was borne out of my personal experience as an educator where it seemed increasingly apparent that the attitudes of my colleagues did not succeed in contributing positively to the improvement of the school as an organizational whole. This was evident in their reactive, often inconsistent approach towards discipline; poor motivation; late arrivals; regular absenteeism; lack of commitment; feelings of frustration as well as a sense of inevitability about the status quo. These factors seemed to playa critical role in the general ethos and cultural identity of the school. In light of the aforementioned, I chose to conduct an ethnographic inquiry at the school where I became submerged in the culture of the school for a period of approximately four years (February 1998 to December 2001). In keeping with the principles of ethnographic research, the overarching purpose of this study has been defined by its underlying concern with cultural interpretation (Wolcott, 1999: 67 -68). It has embodied an educational-autobiographical dimension and has taken the combined form of a realist-confessional tale. The data collection techniques utilised have included fieldwork; participant observation; semi-structured group interviews; incomplete sentences questionnaires; graphic representations of the school emblem and representation of the field by means of photographs. The participants comprised 27 secondary school educators. The findings indicate that a link exists between the attitudes of educators and a school's capacity for improvement. Moreover one crucial observation was made, namely that where the organisational culture of a school is anomic or entropic in nature the school's capacity for improvement is limited. This appears to be exacerbated by a negative identity, a poor culture of teaching and learning, and a lack of effectual executive leadership. These factors evidently give rise to an absence of a culture of collaboration, disciplinary difficulties and a poor quality of working life within the organisational whole of the school. The findings further suggest additional notable issues for consideration in -relation to the role the educational psychologist should play in the planning of whole school intervention strategies.
- Full Text:
- Authors: Andraos, Alexis
- Date: 2010-11-17T07:20:17Z
- Subjects: School improvement programs , Educational change , Teachers , Corporate culture
- Type: Mini-Dissertation
- Identifier: uj:6985 , http://hdl.handle.net/10210/3492
- Description: M.Ed. , The central focus of this inquiry hinges on the notion that, within the context of school improvement initiatives, the nature of the organizational culture of the school cannot be overlooked as it has profound consequences for both stability and change (Finnan & Levin in Altrichter & Elliot, 2000: 93). This inquiry further proposes that if educational psychology is to succeed in establishing a more progressive identity, greater emphasis needs to be placed on its contribution to the management and psychology of schooling (Sharrat, 1995: 212). This study was borne out of my personal experience as an educator where it seemed increasingly apparent that the attitudes of my colleagues did not succeed in contributing positively to the improvement of the school as an organizational whole. This was evident in their reactive, often inconsistent approach towards discipline; poor motivation; late arrivals; regular absenteeism; lack of commitment; feelings of frustration as well as a sense of inevitability about the status quo. These factors seemed to playa critical role in the general ethos and cultural identity of the school. In light of the aforementioned, I chose to conduct an ethnographic inquiry at the school where I became submerged in the culture of the school for a period of approximately four years (February 1998 to December 2001). In keeping with the principles of ethnographic research, the overarching purpose of this study has been defined by its underlying concern with cultural interpretation (Wolcott, 1999: 67 -68). It has embodied an educational-autobiographical dimension and has taken the combined form of a realist-confessional tale. The data collection techniques utilised have included fieldwork; participant observation; semi-structured group interviews; incomplete sentences questionnaires; graphic representations of the school emblem and representation of the field by means of photographs. The participants comprised 27 secondary school educators. The findings indicate that a link exists between the attitudes of educators and a school's capacity for improvement. Moreover one crucial observation was made, namely that where the organisational culture of a school is anomic or entropic in nature the school's capacity for improvement is limited. This appears to be exacerbated by a negative identity, a poor culture of teaching and learning, and a lack of effectual executive leadership. These factors evidently give rise to an absence of a culture of collaboration, disciplinary difficulties and a poor quality of working life within the organisational whole of the school. The findings further suggest additional notable issues for consideration in -relation to the role the educational psychologist should play in the planning of whole school intervention strategies.
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Synergy in a globally diversified organisation
- Authors: Benecke, Gerhard
- Date: 2008-05-26T06:28:51Z
- Subjects: Organisational change management , Organisational behaviour , Communication in organisations , Corporate culture , Intellectual capital
- Type: Thesis
- Identifier: uj:2217 , http://hdl.handle.net/10210/460
- Description: The aim of this study was to develop a substantive theory for leading a change process towards achieving synergy between the business units of a globally diver-sified organisation. A modernist qualitative research methodology was followed. Casing was employed as research design. Grounded theory as proposed by Strauss and Corbin (1998) was applied as research strategy. Twenty seven employees were selected as research participants by means of purposive sampling. All the participants were selected on the basis of their in-volvement in synergy activities in the Company. In-depth interviews and re-quested essays were used as data collection methods to explore the twenty seven participants’ experiences with synergy. Two focus group interviews were addition-ally used as data collection methods. The nine participants in the first focus group interview were members of a regional synergy committee. The other focus group consisted of three executives of the Company. Participant observation was em-ployed as another data collection method during the focus group meetings as well as at one video conference on the establishment of a forum for recruitment and selection in the Company in which seven employees participated. The data was analysed by utilising the grounded theory methodology. After the conclusion of the data analysis phase, the first order constructs and re-lated concepts to synergy were further explored in the literature. A substantive theory for leading a change process towards achieving synergy was developed by aligning the conditional/ consequential matrix of Strauss & Corbin (1998) and the S-O-R theory of Partington (2000). Despite shortcomings the aim of the study was achieved. The study contributed to the development of theory, methodology and also contributed on a practical level. Recommendations for further research conclude the dissertation. , Prof. Willem Schurink Prof. Gert Roodt
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- Authors: Benecke, Gerhard
- Date: 2008-05-26T06:28:51Z
- Subjects: Organisational change management , Organisational behaviour , Communication in organisations , Corporate culture , Intellectual capital
- Type: Thesis
- Identifier: uj:2217 , http://hdl.handle.net/10210/460
- Description: The aim of this study was to develop a substantive theory for leading a change process towards achieving synergy between the business units of a globally diver-sified organisation. A modernist qualitative research methodology was followed. Casing was employed as research design. Grounded theory as proposed by Strauss and Corbin (1998) was applied as research strategy. Twenty seven employees were selected as research participants by means of purposive sampling. All the participants were selected on the basis of their in-volvement in synergy activities in the Company. In-depth interviews and re-quested essays were used as data collection methods to explore the twenty seven participants’ experiences with synergy. Two focus group interviews were addition-ally used as data collection methods. The nine participants in the first focus group interview were members of a regional synergy committee. The other focus group consisted of three executives of the Company. Participant observation was em-ployed as another data collection method during the focus group meetings as well as at one video conference on the establishment of a forum for recruitment and selection in the Company in which seven employees participated. The data was analysed by utilising the grounded theory methodology. After the conclusion of the data analysis phase, the first order constructs and re-lated concepts to synergy were further explored in the literature. A substantive theory for leading a change process towards achieving synergy was developed by aligning the conditional/ consequential matrix of Strauss & Corbin (1998) and the S-O-R theory of Partington (2000). Despite shortcomings the aim of the study was achieved. The study contributed to the development of theory, methodology and also contributed on a practical level. Recommendations for further research conclude the dissertation. , Prof. Willem Schurink Prof. Gert Roodt
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Towards designing an organisational wellness model for an engineering company
- Authors: Bestbier, Alet Lizette
- Date: 2012-10-30
- Subjects: Employee health promotion , Corporate culture , Power-plants - Employees - Health and hygiene , Engineers - Health and hygiene
- Type: Thesis
- Identifier: uj:10495 , http://hdl.handle.net/10210/7991
- Description: M.Phil. , Organisational wellness is a relatively new concept. Although a few models can be found in the relevant literature, there is a lack of holistic models for the engineering field, or more specifically for the mechanical engineering employee within the power-generating industry. The aim of the study was to develop an organisational wellness model for a company within the power-generation industry, by addressing the main research question: “What are the experiences and perceptions of five engineers on organisational wellness?” and the following sub-questions: 1. What events or incidents shaped the perceptions of these five engineers regarding organisational wellness? 2. What themes materialised from the stories and interviews? 3. Can any other organisational evidence be found in support of Sub-question 1? 4. Can stories provide the information that is needed for generating knowledge that can further the study of the concept of organisational wellness? The stories of five engineers and their views on organisational wellness that were extracted from mostly unstructured interviews, were packaged unconventionally as a movie script, aiming at contributing to the pool of knowledge on organisational wellness by adding a new holistic model to the field of study. The study also explored an alternative application of arts-based research methodology, and broadened the relevant industry’s knowledge on the topic of organisational wellness. ii It is clear that members of the younger generations relate more easily to visual media like movies and documentaries. The dissertation was thus designed to inspire their creativity and thoughts about the subject matter, moving away from the exclusiveness of an academic audience. I have created seven moments in time that reflect on different aspects of the dissertation, they are referred to as research moments. The main focus, or first research moment, is the movie script entitled “Discovering Wellness” with behind-the-scenes moments, which could be viewed as stand-alone documentaries and movies, nevertheless contributing to the overall research moment. The second moment focuses on relevant literature on organisational wellness, while the third moment encapsulates the qualitative approach, as well as the epistemological and oncological aspects of the research. Moments four to seven individually contain behind-the-scenes information that contribute to the various perspectives of the research setting in order to provide the reader with an in-depth view of the context. Music, photographs and art were also added for the purpose of directing the reader or audience member’s attention to the mind-set and perspective of the writer, as well as to provide richer information on the research setting or context. Themes materialised in the stories collected through the unstructured interview process, which enabled the recommendation of a new model for the industry or field. It also compares favourably with themes and constructs that have been identified in other wellness models which are relevant to other industries or fields. In conclusion, the research is not finite, and the story does not come to a definite end, as it simply showcases a perception on a moment in time. If it stimulates further research, it will have fulfilled its purpose. Key words: organisational wellness, holistic model, arts-based research, script writing, performatory art.
- Full Text:
- Authors: Bestbier, Alet Lizette
- Date: 2012-10-30
- Subjects: Employee health promotion , Corporate culture , Power-plants - Employees - Health and hygiene , Engineers - Health and hygiene
- Type: Thesis
- Identifier: uj:10495 , http://hdl.handle.net/10210/7991
- Description: M.Phil. , Organisational wellness is a relatively new concept. Although a few models can be found in the relevant literature, there is a lack of holistic models for the engineering field, or more specifically for the mechanical engineering employee within the power-generating industry. The aim of the study was to develop an organisational wellness model for a company within the power-generation industry, by addressing the main research question: “What are the experiences and perceptions of five engineers on organisational wellness?” and the following sub-questions: 1. What events or incidents shaped the perceptions of these five engineers regarding organisational wellness? 2. What themes materialised from the stories and interviews? 3. Can any other organisational evidence be found in support of Sub-question 1? 4. Can stories provide the information that is needed for generating knowledge that can further the study of the concept of organisational wellness? The stories of five engineers and their views on organisational wellness that were extracted from mostly unstructured interviews, were packaged unconventionally as a movie script, aiming at contributing to the pool of knowledge on organisational wellness by adding a new holistic model to the field of study. The study also explored an alternative application of arts-based research methodology, and broadened the relevant industry’s knowledge on the topic of organisational wellness. ii It is clear that members of the younger generations relate more easily to visual media like movies and documentaries. The dissertation was thus designed to inspire their creativity and thoughts about the subject matter, moving away from the exclusiveness of an academic audience. I have created seven moments in time that reflect on different aspects of the dissertation, they are referred to as research moments. The main focus, or first research moment, is the movie script entitled “Discovering Wellness” with behind-the-scenes moments, which could be viewed as stand-alone documentaries and movies, nevertheless contributing to the overall research moment. The second moment focuses on relevant literature on organisational wellness, while the third moment encapsulates the qualitative approach, as well as the epistemological and oncological aspects of the research. Moments four to seven individually contain behind-the-scenes information that contribute to the various perspectives of the research setting in order to provide the reader with an in-depth view of the context. Music, photographs and art were also added for the purpose of directing the reader or audience member’s attention to the mind-set and perspective of the writer, as well as to provide richer information on the research setting or context. Themes materialised in the stories collected through the unstructured interview process, which enabled the recommendation of a new model for the industry or field. It also compares favourably with themes and constructs that have been identified in other wellness models which are relevant to other industries or fields. In conclusion, the research is not finite, and the story does not come to a definite end, as it simply showcases a perception on a moment in time. If it stimulates further research, it will have fulfilled its purpose. Key words: organisational wellness, holistic model, arts-based research, script writing, performatory art.
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Corporate social investment educational initiatives: a perceived strategic contributor to first national bank's reputation according to their internal communication consultants
- Authors: Blumberg, Taryn Ann
- Date: 2010-06-03T05:41:32Z
- Subjects: Communication in organizations , Corporations public relations , Social responsibility of business , Corporate culture
- Type: Thesis
- Identifier: uj:6860 , http://hdl.handle.net/10210/3292
- Description: M.A. , Organisations which practise according to a social cultural approach to organising from a systems perspective, as described by Buckley (1967:3), value the dynamics of interrelations and the importance of corporate communication, in order for an environmental balance to be maintained and an acclaimed organisational reputation to be built. By addressing the systems theory from a process model approach and the social cultural organisational context, according to organisational principles defined by the structuration theory tradition, the core principle of production and reproduction of social structures is emphasised, where it is possible to recognise the value of corporate communication as an element of the strategic management process. Literature has indicated that in its strategic capacity, corporate communication focuses on enhancing stakeholder relationships, facilitates an adaptive organisational structure and assists management to align strategies with goals. Organisations are therefore encouraged to adapt to a dynamic environment, which in turn develops a reputation based on transformation. Corporate social investment, within this context, is perceived as a strategic corporate communication facilitator which is practised with the aim of building relationships with communities and ensuring attainment of environmental goals which align with internal strategies and objectives. This study explores the corporate social investment educational initiatives of First National Bank, who have a vision of assisting to develop a better future through the youth. Through varied educational initiatives and corporate communication strategies designed around these initiatives, stakeholders should gain an enhanced impression of the organisation where First National Bank is recognised for shaping the development of South Africa in a global economy. Therefore, the primary research objective of this study was to identify the perceptions of selected First National Bank internal communication consultants, of corporate social investment educational initiatives as a strategic contributor to the reputation of First National Bank. The study assumed an overall qualitative methodological orientation; however both qualitative and quantitative research methodologies were used. The study consisted of three phases of research. Phases 1 and 2 were both of a qualitative nature and focused on the methodology of qualitative content analysis and qualitative in-depth semi-structured interviews respectively, thereby developing subjective and explanatory findings around the research objective. Phase 3 explored the quantitative research methodology of a self-administered questionnaire, and resulted in the production of empirical findings. Findings obtained in phase 3 were developed with the pursuit of substantiating and verifying what had been deduced in phases 1 and 2. From the findings yielded by this research, it is possible to surmise that First National Bank’s corporate social investment educational initiatives do strategically contribute to the organisational reputation, as they reflect the organisation’s ability to adapt to external influences, and have also revealed the need to focus on stakeholder involvement as a reputation management tool, which encourages stakeholders to make a difference to society and gain knowledge of the organisation’s strategies and goals. Findings have also suggested that First National Bank place emphasis on addressing corporate social investment educational initiatives from a holistic approach, where, through unity of efforts, a favourable organisational reputation is produced. It was perceived that alignment of organisational values with corporate social investment initiatives improves the organisation’s long-term business opportunities, and emphasis placed on relationship-building reflects the organisation’s desire to empower stakeholders who could assist in transforming strategies to reach organisational goals. However, a lack of communication at First National Bank surrounding corporate social investment was identified within this study, but it became apparent that the organisation does have an interactive culture which aims to address the external environment through their corporate social investment educational initiatives. This idea reflected how the organisation aims to achieve a dynamic environmental balance which ultimately assists the organisation in enhancing a positive reputation. This study has also indicated that it is the strategic role of corporate communication, as a social cultural phenomenon, to ensure that throughout every strategy implemented, the organisation is constantly and advantageously positioned in the minds of all stakeholders.
- Full Text:
- Authors: Blumberg, Taryn Ann
- Date: 2010-06-03T05:41:32Z
- Subjects: Communication in organizations , Corporations public relations , Social responsibility of business , Corporate culture
- Type: Thesis
- Identifier: uj:6860 , http://hdl.handle.net/10210/3292
- Description: M.A. , Organisations which practise according to a social cultural approach to organising from a systems perspective, as described by Buckley (1967:3), value the dynamics of interrelations and the importance of corporate communication, in order for an environmental balance to be maintained and an acclaimed organisational reputation to be built. By addressing the systems theory from a process model approach and the social cultural organisational context, according to organisational principles defined by the structuration theory tradition, the core principle of production and reproduction of social structures is emphasised, where it is possible to recognise the value of corporate communication as an element of the strategic management process. Literature has indicated that in its strategic capacity, corporate communication focuses on enhancing stakeholder relationships, facilitates an adaptive organisational structure and assists management to align strategies with goals. Organisations are therefore encouraged to adapt to a dynamic environment, which in turn develops a reputation based on transformation. Corporate social investment, within this context, is perceived as a strategic corporate communication facilitator which is practised with the aim of building relationships with communities and ensuring attainment of environmental goals which align with internal strategies and objectives. This study explores the corporate social investment educational initiatives of First National Bank, who have a vision of assisting to develop a better future through the youth. Through varied educational initiatives and corporate communication strategies designed around these initiatives, stakeholders should gain an enhanced impression of the organisation where First National Bank is recognised for shaping the development of South Africa in a global economy. Therefore, the primary research objective of this study was to identify the perceptions of selected First National Bank internal communication consultants, of corporate social investment educational initiatives as a strategic contributor to the reputation of First National Bank. The study assumed an overall qualitative methodological orientation; however both qualitative and quantitative research methodologies were used. The study consisted of three phases of research. Phases 1 and 2 were both of a qualitative nature and focused on the methodology of qualitative content analysis and qualitative in-depth semi-structured interviews respectively, thereby developing subjective and explanatory findings around the research objective. Phase 3 explored the quantitative research methodology of a self-administered questionnaire, and resulted in the production of empirical findings. Findings obtained in phase 3 were developed with the pursuit of substantiating and verifying what had been deduced in phases 1 and 2. From the findings yielded by this research, it is possible to surmise that First National Bank’s corporate social investment educational initiatives do strategically contribute to the organisational reputation, as they reflect the organisation’s ability to adapt to external influences, and have also revealed the need to focus on stakeholder involvement as a reputation management tool, which encourages stakeholders to make a difference to society and gain knowledge of the organisation’s strategies and goals. Findings have also suggested that First National Bank place emphasis on addressing corporate social investment educational initiatives from a holistic approach, where, through unity of efforts, a favourable organisational reputation is produced. It was perceived that alignment of organisational values with corporate social investment initiatives improves the organisation’s long-term business opportunities, and emphasis placed on relationship-building reflects the organisation’s desire to empower stakeholders who could assist in transforming strategies to reach organisational goals. However, a lack of communication at First National Bank surrounding corporate social investment was identified within this study, but it became apparent that the organisation does have an interactive culture which aims to address the external environment through their corporate social investment educational initiatives. This idea reflected how the organisation aims to achieve a dynamic environmental balance which ultimately assists the organisation in enhancing a positive reputation. This study has also indicated that it is the strategic role of corporate communication, as a social cultural phenomenon, to ensure that throughout every strategy implemented, the organisation is constantly and advantageously positioned in the minds of all stakeholders.
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Internal marketing and its role in the corporate brand of a tertiary educational institution
- Authors: Botha, Monray Marsellus
- Date: 2012-06-06
- Subjects: Marketing , Corporate culture , Branding (Marketing) , Marketing management , Corporate image , Branding
- Type: Mini-Dissertation
- Identifier: uj:2533 , http://hdl.handle.net/10210/4988
- Description: M.Comm. , Institutional changes at tertiary educational institutions are an example of change that followed the first democratic elections in 1994. On 31 May 2002, a merger that formed part of the higher education landscape restructuring undertaken by the Department of Education was initiated. The merger entailed that the Technikon Witwatersrand (TWR), the Rand Afrikaans University (RAU) as well as two Vista University campuses situated in Soweto and East Rand merge as one new academic institution. The University of Johannesburg (UJ) was established on 1 December 2005 with over 40 000 full-time students and 2 700 permanent employees. This merger was as a result of the National Plan for Higher Education. Owing to the merger, the UJ had to undertake a major change management initiative. There is a perception that, although the UJ has established its corporate brand, employees are not familiar with the vision, mission and strategic goals set by the corporate brand. Some employees, especially those previously employed by the pre-merger institutions, still refer to these institutions and do not refer to the post-merger institution when they communicate with each other and people from outside. An exploratory research approach using both qualitative and quantitative research was followed in this study. The sample constituted 81 respondents who filled in the computerised questionnaire. The questionnaire consisted of two sections. Section A covered the demographics of the respondents and section B consisted of 37 close-ended questions and three open-ended questions. From the research it is clear that the UJ in fact established this new brand, but that more should be done with regard to proper internalising of the brand. The role of employees in the promotion of the brand and service quality should be revaluated by the UJ in order to overcome the problems currently perceived by employees.
- Full Text:
- Authors: Botha, Monray Marsellus
- Date: 2012-06-06
- Subjects: Marketing , Corporate culture , Branding (Marketing) , Marketing management , Corporate image , Branding
- Type: Mini-Dissertation
- Identifier: uj:2533 , http://hdl.handle.net/10210/4988
- Description: M.Comm. , Institutional changes at tertiary educational institutions are an example of change that followed the first democratic elections in 1994. On 31 May 2002, a merger that formed part of the higher education landscape restructuring undertaken by the Department of Education was initiated. The merger entailed that the Technikon Witwatersrand (TWR), the Rand Afrikaans University (RAU) as well as two Vista University campuses situated in Soweto and East Rand merge as one new academic institution. The University of Johannesburg (UJ) was established on 1 December 2005 with over 40 000 full-time students and 2 700 permanent employees. This merger was as a result of the National Plan for Higher Education. Owing to the merger, the UJ had to undertake a major change management initiative. There is a perception that, although the UJ has established its corporate brand, employees are not familiar with the vision, mission and strategic goals set by the corporate brand. Some employees, especially those previously employed by the pre-merger institutions, still refer to these institutions and do not refer to the post-merger institution when they communicate with each other and people from outside. An exploratory research approach using both qualitative and quantitative research was followed in this study. The sample constituted 81 respondents who filled in the computerised questionnaire. The questionnaire consisted of two sections. Section A covered the demographics of the respondents and section B consisted of 37 close-ended questions and three open-ended questions. From the research it is clear that the UJ in fact established this new brand, but that more should be done with regard to proper internalising of the brand. The role of employees in the promotion of the brand and service quality should be revaluated by the UJ in order to overcome the problems currently perceived by employees.
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The consequences of employees' work-based identity
- Authors: Bothma, Filippus Cornelius
- Date: 2012-06-07
- Subjects: Identity (Psychology) , Corporate culture , Performance - Management
- Type: Thesis
- Identifier: uj:2545 , http://hdl.handle.net/10210/4999
- Description: D.Comm. , Work-related identities have a major influence on employee behaviour, as specific identities are evoked in response to certain social situations. As part of a larger research project, this study systematically investigated the relationship between work-based identity and selected subjective and objective work outcomes. Based on the research findings, it can be stated that work-based identity plays an important role in determining employees‟ work outcomes, for example, task performance. These work outcomes are important (e.g., labour turnover and task performance) for organisations, as they have cost implications that impact on the organisation‟s financial bottom line. Research purpose: The primary objective of this study was to investigate whether work-based identity is related to the selected subjective consequences personal alienation, burnout, organisational citizenship behaviour - helping behaviour (H-OCB) and work engagement, and the selected objective consequences turnover intention as a proxy for labour turnover, and task performance. The possible mediation effect that the subjective consequences may have on the relationship between work-based identity and the objective consequences were investigated. It was also investigated whether the selected predictors (including work-based identity with the subjective consequences) can predict turnover intention and task performance. In addition, the possibility of the selected biographical and demographic data having a moderating effect on the relationship between the predictors (i.e. work-based identity and the selected subjective consequences) and objective consequences were investigated.
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- Authors: Bothma, Filippus Cornelius
- Date: 2012-06-07
- Subjects: Identity (Psychology) , Corporate culture , Performance - Management
- Type: Thesis
- Identifier: uj:2545 , http://hdl.handle.net/10210/4999
- Description: D.Comm. , Work-related identities have a major influence on employee behaviour, as specific identities are evoked in response to certain social situations. As part of a larger research project, this study systematically investigated the relationship between work-based identity and selected subjective and objective work outcomes. Based on the research findings, it can be stated that work-based identity plays an important role in determining employees‟ work outcomes, for example, task performance. These work outcomes are important (e.g., labour turnover and task performance) for organisations, as they have cost implications that impact on the organisation‟s financial bottom line. Research purpose: The primary objective of this study was to investigate whether work-based identity is related to the selected subjective consequences personal alienation, burnout, organisational citizenship behaviour - helping behaviour (H-OCB) and work engagement, and the selected objective consequences turnover intention as a proxy for labour turnover, and task performance. The possible mediation effect that the subjective consequences may have on the relationship between work-based identity and the objective consequences were investigated. It was also investigated whether the selected predictors (including work-based identity with the subjective consequences) can predict turnover intention and task performance. In addition, the possibility of the selected biographical and demographic data having a moderating effect on the relationship between the predictors (i.e. work-based identity and the selected subjective consequences) and objective consequences were investigated.
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The perceived influence of the elements of internal marketing on the brand image of staffing agencies in South Africa
- Authors: Burin, Candice Natalie
- Date: 2012-06-08
- Subjects: Employment agencies - Customer services , Internal marketing , Branding (Marketing) , Corporate culture , Corporate image , Kelly Group (South Africa)
- Type: Thesis
- Identifier: uj:8755 , http://hdl.handle.net/10210/5106
- Description: M.Comm. , The primary objective of the study is to determine the influence of service quality on the perceived relationship between internal marketing and the brand image of the South African staffing brands and staffing subsidiaries of the Kelly Group. The study will further seek to determine how the different elements of internal marketing influence the brand image of employees and clients of selected staffing agencies in South Africa. The elements of internal marketing mix, namely product, price, promotion, distribution, people, processes and physical evidence will be separately observed in terms of their influence on the brand image dimensions, namely brand consistency, brand trust, brand satisfaction and brand commitment. The influence of the dimensions of service quality, namely reliability, responsiveness, assurance and empathy on the dimensions of brand image and the influence of service quality on the elements of internal marketing, will be explored in order to determine the influence of service quality on the relationship between internal marketing and brand image. A framework to manage internal marketing, service quality and brand image in an integrated manner was determined. The conclusion and findings of the study were found to support the objectives of the study, and the results of the statistical analysis were found to accept the hypotheses of the study. Various recommendations for staffing agencies were given, based on the findings of the statistical analysis. These recommendations included the need for staffing agencies to monitor service quality gaps and confirmed that the internal product was highly influential to service quality, and therefore staffing agencies need to provide a competitive internal product to employees. Internal distribution was found to be highly influential towards the responsiveness, assurance and empathy of a service, and therefore staffing agencies need to focus on creating higher levels of internal service quality and teamwork within their organisations. Physical evidence and tangibles were found to be influential regarding the assurance and empathy of service quality and the importance of a modern, open-plan staffing environment and a professional employee dress code were identified. Internal promotion was found to be influential to the responsiveness of a staffing agency’s service, and therefore the need to segment employees to determine how much and how frequently information needs to be communicated to each group of employees was mentioned. The importance of staffing agencies considering the use of new media such as social networking websites, intranets and wikis was identified as most staffing agency employees work at the clients’ premises.
- Full Text:
- Authors: Burin, Candice Natalie
- Date: 2012-06-08
- Subjects: Employment agencies - Customer services , Internal marketing , Branding (Marketing) , Corporate culture , Corporate image , Kelly Group (South Africa)
- Type: Thesis
- Identifier: uj:8755 , http://hdl.handle.net/10210/5106
- Description: M.Comm. , The primary objective of the study is to determine the influence of service quality on the perceived relationship between internal marketing and the brand image of the South African staffing brands and staffing subsidiaries of the Kelly Group. The study will further seek to determine how the different elements of internal marketing influence the brand image of employees and clients of selected staffing agencies in South Africa. The elements of internal marketing mix, namely product, price, promotion, distribution, people, processes and physical evidence will be separately observed in terms of their influence on the brand image dimensions, namely brand consistency, brand trust, brand satisfaction and brand commitment. The influence of the dimensions of service quality, namely reliability, responsiveness, assurance and empathy on the dimensions of brand image and the influence of service quality on the elements of internal marketing, will be explored in order to determine the influence of service quality on the relationship between internal marketing and brand image. A framework to manage internal marketing, service quality and brand image in an integrated manner was determined. The conclusion and findings of the study were found to support the objectives of the study, and the results of the statistical analysis were found to accept the hypotheses of the study. Various recommendations for staffing agencies were given, based on the findings of the statistical analysis. These recommendations included the need for staffing agencies to monitor service quality gaps and confirmed that the internal product was highly influential to service quality, and therefore staffing agencies need to provide a competitive internal product to employees. Internal distribution was found to be highly influential towards the responsiveness, assurance and empathy of a service, and therefore staffing agencies need to focus on creating higher levels of internal service quality and teamwork within their organisations. Physical evidence and tangibles were found to be influential regarding the assurance and empathy of service quality and the importance of a modern, open-plan staffing environment and a professional employee dress code were identified. Internal promotion was found to be influential to the responsiveness of a staffing agency’s service, and therefore the need to segment employees to determine how much and how frequently information needs to be communicated to each group of employees was mentioned. The importance of staffing agencies considering the use of new media such as social networking websites, intranets and wikis was identified as most staffing agency employees work at the clients’ premises.
- Full Text:
Exploring and describing the identity of a South African organisation
- Authors: Carstens, Natasha
- Date: 2009-03-31T09:22:06Z
- Subjects: Corporate image , Corporate culture
- Type: Thesis
- Identifier: uj:8236 , http://hdl.handle.net/10210/2348
- Description: M.Phil. , Organisations and organisational actions have a profound influence on the lives of modern day citizens. This influence is most often recognised and the magnitude felt when these organisations cease to exist, which is occurring with increasing frequency. Literature related to this occurrence increasingly suggests that a strong organisation identity is paramount to organisational sustainability. Organisation identity per se has been largely under researched in organisations, literature and research with the majority of organisational work on the phenomenon having been conducted in the public relations and marketing domains. In terms of literature and research, the knowledge base is largely limited to conceptual debates with very few empirical studies aimed at building theory and advancing the existing knowledge on the subject. This perceived lack of empirical research and critical study of organisation identity can probably be attributed to its ambiguous nature, the lack of a strong theoretical base and the debate surrounding the conceptualisation of identity as being stable versus being fluid. The purpose of the current study was to confirm, empirically, the presence of identity in an organisation and then to detect the changes, if any, that have taken place in the organisation's identity over time. A brief literature review was undertaken to set the context for the study and to provide a basis from which to commence with the study. The notions of individual identity, social identity, corporate image, corporate identity, corporate branding and organisational culture were reviewed in an attempt to distinguish the organisation identity concept from these. For the purpose of providing a context for the study, brief attention was also directed to the different intellectual traditions on organisation identity, the existing empirical studies and the challenges associated with studying the phenomenon. In order to arrive at an informed research question, it was concluded that organisation identity is concerned with the organisation as entity and that organisation identity is a x socially-constructed, sub-conscious phenomenon which becomes salient during periods of change. Furthermore, organisation identity refers to who and what the organisation is and refers to those features of the organisation that are core, distinctive and enduring. Based on the ambiguous nature of the organisation identity phenomenon and the fact that it is tacitly held and is constructed over time by the individuals that experience it, it was concluded that the phenomenon lends itself to qualitative research. The study was approached from within the knowledge framework provided by the classical school of thought on organisation identity which views organisation identity as being those features which the members of the organisation believe to be core, distinctive and enduring. Use was made of an open-ended, self administered questionnaire, which included two different techniques. The questionnaire required of respondents to describe the organisation's answer to the question "Who am I?" using the Twenty Statements Test as well as to describe the organisation through the use of a metaphor and to provide reasons for choosing a specific metaphor for both the past and the present. The research setting chosen was an English primary school and the questionnaire was administered to all the employees of the organisation (86 in total). A total of 54 responses were received and the data subsequently analysed. Use was made of open coding and the development of themes and the data was scrutinised to identify themes and categories of interest. Relevant quotes as used by respondents and which were illustrative of a specific theme were then utilised to describe the most prominent themes. Statements that were closely related were included as part of the same theme, where applicable. When viewing the current study against the background of the classical definition of organisation identity, an argument was made for the future omission of the "core" feature and the inclusion of the unifying nature of organisation identity. When operationalising identity as being the organisation's distinctive features as presented in xi terms of the answer to the question "Who am I?" it was once again apparent that this is a valid means of determining and surfacing organisation identity. The organisational sense-of-identity was confirmed by the fact that some respondents made specific reference to identity. The data was viewed using these conceptualisations of identity and it was concluded that the organisation did posses an identity and that changes had taken place in this identity over time albeit not fundamental in nature. Attention was also devoted to the dynamic nature of organisation identity and the links between identity and the organisational life cycle stage as well as the effect of size on organisation identity. Based on the findings, it was argued that the time has come to rigorously study organisation identity as a phenomenon in its own right and to further the empirical knowledge base of the field in order to inform theory development. The study concluded that organisation identity has significant implications for the management of the school and indeed for other organisations where similar situations prevail. It was argued that the management of the organisation should take action to harness the advantages of the relatively strong identity of the organisation as a means of competitive advantage. In the final instance it was concluded that organisation identity might prove to be the answer to ensuring organisational longevity in a world characterised by organisational demise.
- Full Text:
- Authors: Carstens, Natasha
- Date: 2009-03-31T09:22:06Z
- Subjects: Corporate image , Corporate culture
- Type: Thesis
- Identifier: uj:8236 , http://hdl.handle.net/10210/2348
- Description: M.Phil. , Organisations and organisational actions have a profound influence on the lives of modern day citizens. This influence is most often recognised and the magnitude felt when these organisations cease to exist, which is occurring with increasing frequency. Literature related to this occurrence increasingly suggests that a strong organisation identity is paramount to organisational sustainability. Organisation identity per se has been largely under researched in organisations, literature and research with the majority of organisational work on the phenomenon having been conducted in the public relations and marketing domains. In terms of literature and research, the knowledge base is largely limited to conceptual debates with very few empirical studies aimed at building theory and advancing the existing knowledge on the subject. This perceived lack of empirical research and critical study of organisation identity can probably be attributed to its ambiguous nature, the lack of a strong theoretical base and the debate surrounding the conceptualisation of identity as being stable versus being fluid. The purpose of the current study was to confirm, empirically, the presence of identity in an organisation and then to detect the changes, if any, that have taken place in the organisation's identity over time. A brief literature review was undertaken to set the context for the study and to provide a basis from which to commence with the study. The notions of individual identity, social identity, corporate image, corporate identity, corporate branding and organisational culture were reviewed in an attempt to distinguish the organisation identity concept from these. For the purpose of providing a context for the study, brief attention was also directed to the different intellectual traditions on organisation identity, the existing empirical studies and the challenges associated with studying the phenomenon. In order to arrive at an informed research question, it was concluded that organisation identity is concerned with the organisation as entity and that organisation identity is a x socially-constructed, sub-conscious phenomenon which becomes salient during periods of change. Furthermore, organisation identity refers to who and what the organisation is and refers to those features of the organisation that are core, distinctive and enduring. Based on the ambiguous nature of the organisation identity phenomenon and the fact that it is tacitly held and is constructed over time by the individuals that experience it, it was concluded that the phenomenon lends itself to qualitative research. The study was approached from within the knowledge framework provided by the classical school of thought on organisation identity which views organisation identity as being those features which the members of the organisation believe to be core, distinctive and enduring. Use was made of an open-ended, self administered questionnaire, which included two different techniques. The questionnaire required of respondents to describe the organisation's answer to the question "Who am I?" using the Twenty Statements Test as well as to describe the organisation through the use of a metaphor and to provide reasons for choosing a specific metaphor for both the past and the present. The research setting chosen was an English primary school and the questionnaire was administered to all the employees of the organisation (86 in total). A total of 54 responses were received and the data subsequently analysed. Use was made of open coding and the development of themes and the data was scrutinised to identify themes and categories of interest. Relevant quotes as used by respondents and which were illustrative of a specific theme were then utilised to describe the most prominent themes. Statements that were closely related were included as part of the same theme, where applicable. When viewing the current study against the background of the classical definition of organisation identity, an argument was made for the future omission of the "core" feature and the inclusion of the unifying nature of organisation identity. When operationalising identity as being the organisation's distinctive features as presented in xi terms of the answer to the question "Who am I?" it was once again apparent that this is a valid means of determining and surfacing organisation identity. The organisational sense-of-identity was confirmed by the fact that some respondents made specific reference to identity. The data was viewed using these conceptualisations of identity and it was concluded that the organisation did posses an identity and that changes had taken place in this identity over time albeit not fundamental in nature. Attention was also devoted to the dynamic nature of organisation identity and the links between identity and the organisational life cycle stage as well as the effect of size on organisation identity. Based on the findings, it was argued that the time has come to rigorously study organisation identity as a phenomenon in its own right and to further the empirical knowledge base of the field in order to inform theory development. The study concluded that organisation identity has significant implications for the management of the school and indeed for other organisations where similar situations prevail. It was argued that the management of the organisation should take action to harness the advantages of the relatively strong identity of the organisation as a means of competitive advantage. In the final instance it was concluded that organisation identity might prove to be the answer to ensuring organisational longevity in a world characterised by organisational demise.
- Full Text:
Enhancing the effectiveness of a knowledge management toolkit in a professional services firm
- Authors: Chetty, Lameshnee
- Date: 2017
- Subjects: Information resources management , Corporate culture , Knowledge management
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/246168 , uj:25513
- Description: M.Phil. (Information Management) , Abstract: This study seeks to discover the efficiency of the current knowledge management toolkit for client facing professionals in a professional services firm in South Africa (The PSF). The efficiency of the toolkit determines the overall value of the knowledge management programme in the organisation. The objective of the study conducted during 2016 as evaluation research was threefold. Firstly, to determine how the current knowledge management toolkit was providing solutions to client facing employees. Secondly, to identify what the gaps were in the current knowledge management toolkit. Thirdly, to determine what needed to be implemented to improve the efficiency of the knowledge management toolkit. A pragmatism philosophy was used for this study because the research takes into account various perspectives to interpret the data. The sample on whom this research was conducted was 30 participants who possess the following criteria: employees who work in client account teams, employees who work on strategic and target clients, and employees who ensure client sustainability for existing clients. Semi structured interviews were used to collect data to help determine which knowledge management tools worked well, which tools were not working well, and what can be included or improved on. This research gives an overview of how the knowledge management toolkit was being used in The PSF and how it can be improved on in order to enhance client engagements and provide a competitive advantage. Evaluation of the toolkit overall depicts that the experience tool, one of eight tools in The PSF’s KM toolkit, was the tool that added the most value to the organisation. The results of this research give clear indication of areas of improvement which should be considered. Most significantly, the collaboration tool was rated the least valuable to the organisation; however, it does have the potential to increase its value by implementing the necessary recommendations. The study enabled the organisation to strategically position the knowledge management toolkit towards adding value for client engagements.
- Full Text:
- Authors: Chetty, Lameshnee
- Date: 2017
- Subjects: Information resources management , Corporate culture , Knowledge management
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/246168 , uj:25513
- Description: M.Phil. (Information Management) , Abstract: This study seeks to discover the efficiency of the current knowledge management toolkit for client facing professionals in a professional services firm in South Africa (The PSF). The efficiency of the toolkit determines the overall value of the knowledge management programme in the organisation. The objective of the study conducted during 2016 as evaluation research was threefold. Firstly, to determine how the current knowledge management toolkit was providing solutions to client facing employees. Secondly, to identify what the gaps were in the current knowledge management toolkit. Thirdly, to determine what needed to be implemented to improve the efficiency of the knowledge management toolkit. A pragmatism philosophy was used for this study because the research takes into account various perspectives to interpret the data. The sample on whom this research was conducted was 30 participants who possess the following criteria: employees who work in client account teams, employees who work on strategic and target clients, and employees who ensure client sustainability for existing clients. Semi structured interviews were used to collect data to help determine which knowledge management tools worked well, which tools were not working well, and what can be included or improved on. This research gives an overview of how the knowledge management toolkit was being used in The PSF and how it can be improved on in order to enhance client engagements and provide a competitive advantage. Evaluation of the toolkit overall depicts that the experience tool, one of eight tools in The PSF’s KM toolkit, was the tool that added the most value to the organisation. The results of this research give clear indication of areas of improvement which should be considered. Most significantly, the collaboration tool was rated the least valuable to the organisation; however, it does have the potential to increase its value by implementing the necessary recommendations. The study enabled the organisation to strategically position the knowledge management toolkit towards adding value for client engagements.
- Full Text:
The design of a pragmatic and user friendly organisation culture diagnoses framework
- Authors: Crafford, F.
- Date: 2012-08-13
- Subjects: Corporate culture
- Type: Thesis
- Identifier: uj:9032 , http://hdl.handle.net/10210/5497
- Description: M.Comm. , The concept of an organisation culture has emerged in the last decade due to theorist recognizing that organisations are more than mechanistic, rational goal driven systems with formal structures. Beyond formal structures are the hidden social frameworks people take for granted (Schultz, 1995: 5). Within these frameworks lies the unconscious life of an organisation, where beliefs, values and meanings are created, develop and influence the more visible life of the organisation.
- Full Text:
- Authors: Crafford, F.
- Date: 2012-08-13
- Subjects: Corporate culture
- Type: Thesis
- Identifier: uj:9032 , http://hdl.handle.net/10210/5497
- Description: M.Comm. , The concept of an organisation culture has emerged in the last decade due to theorist recognizing that organisations are more than mechanistic, rational goal driven systems with formal structures. Beyond formal structures are the hidden social frameworks people take for granted (Schultz, 1995: 5). Within these frameworks lies the unconscious life of an organisation, where beliefs, values and meanings are created, develop and influence the more visible life of the organisation.
- Full Text:
Predictors of work-based identity
- Authors: De Braine, Roslyn Tania
- Date: 2012-10-25
- Subjects: Work-based identity , Diversity in the workplace , Corporate culture , Identity (Psychology) , Interpersonal relations
- Type: Thesis
- Identifier: uj:10436 , http://hdl.handle.net/10210/7902
- Description: D.Phil. , Orientation: The focus of this study is on the work-based identity construct. This study’s context is the South African multi-cultural and diverse work environment where different racial and cultural identities meet. South Africa’s transition into democracy requires a revised way of perceiving identity, particularly in the workplace. A revised way of viewing identity may be found in understanding work-based identity. Work-based identity is a multi-identity, multi-faceted, and multi-layered construction of the self. Its multi-faceted nature can be understood using three different dimensions, namely a structural, social, and individual-psychological, which influence the identity formation process. The structural dimension is the historical, legislative, national, and culturally embedded context in which individuals find themselves, and which influences identity formation. The social dimension refers to the social interaction that individuals engage in with other individuals. Career, occupational, and professional identity and organisational identification are the work-based identity facets that fall under this dimension. The individual-psychological dimension focuses on the individual’s personal identity orientation. Work centrality, job involvement, and person- organisation fit fall under this dimension. Work-based identity influences the way individuals behave in their work. It is developed as a result of the interplay between an individual’s personal resources and work processes. Work processes include work characteristics, which are job demands and job resources. Research purpose: As part of a larger work-based identity project, the primary objective of this study was to investigate whether job demands and job resources could serve as possible predictors of work-based identity. The Job Demands-Resources (JD-R) Model was used as the predictive model to account for both job demands and job resources in the prediction of work-based identity. Job demands were comprised of overload, job insecurity, and work-family conflict. Growth opportunities, organisational support, advancement, task identity, perceived external prestige, and team climate constituted the job resources. The possibility of non-linear relationships between job demands and work-based identity, and between job resources and work-based identity was also investigated. The possible mediation effects of job demands on the relationship between job resources and work-based identity was also assessed. Furthermore, the moderating effects of the biographical variables race, age, and gender on the relationships of each job demand and job resource with work-based identity were assessed. Lastly, the moderating effects of the demographic variables academic qualification, marital status, job level, medical fund, and work region on the relationship of each job demand and job resource with work-based identity were also assessed. Research design: A cross-sectional field survey design was used for this study. In addition, a census-based approach was utilised, where everyone in the target population (employees of a large South African Information and Communication Technology (ICT) company) had an equal opportunity to participate in the study. The target population of 23 134 employees yielded a sample of 2 429 (a response rate of about 11%). The Job Demands-Resources Scale (JDRS) was used to measure the job demands and job resources, except work-family conflict, perceived external prestige, task identity, and team climate. A Work-Family Scale, Perceived External Prestige Scale, Task Identity Scale, and Team Climate Scale were sourced and adapted to measure these constructs. Furthermore, a Work-based Identity Scale was developed for this study,
- Full Text:
- Authors: De Braine, Roslyn Tania
- Date: 2012-10-25
- Subjects: Work-based identity , Diversity in the workplace , Corporate culture , Identity (Psychology) , Interpersonal relations
- Type: Thesis
- Identifier: uj:10436 , http://hdl.handle.net/10210/7902
- Description: D.Phil. , Orientation: The focus of this study is on the work-based identity construct. This study’s context is the South African multi-cultural and diverse work environment where different racial and cultural identities meet. South Africa’s transition into democracy requires a revised way of perceiving identity, particularly in the workplace. A revised way of viewing identity may be found in understanding work-based identity. Work-based identity is a multi-identity, multi-faceted, and multi-layered construction of the self. Its multi-faceted nature can be understood using three different dimensions, namely a structural, social, and individual-psychological, which influence the identity formation process. The structural dimension is the historical, legislative, national, and culturally embedded context in which individuals find themselves, and which influences identity formation. The social dimension refers to the social interaction that individuals engage in with other individuals. Career, occupational, and professional identity and organisational identification are the work-based identity facets that fall under this dimension. The individual-psychological dimension focuses on the individual’s personal identity orientation. Work centrality, job involvement, and person- organisation fit fall under this dimension. Work-based identity influences the way individuals behave in their work. It is developed as a result of the interplay between an individual’s personal resources and work processes. Work processes include work characteristics, which are job demands and job resources. Research purpose: As part of a larger work-based identity project, the primary objective of this study was to investigate whether job demands and job resources could serve as possible predictors of work-based identity. The Job Demands-Resources (JD-R) Model was used as the predictive model to account for both job demands and job resources in the prediction of work-based identity. Job demands were comprised of overload, job insecurity, and work-family conflict. Growth opportunities, organisational support, advancement, task identity, perceived external prestige, and team climate constituted the job resources. The possibility of non-linear relationships between job demands and work-based identity, and between job resources and work-based identity was also investigated. The possible mediation effects of job demands on the relationship between job resources and work-based identity was also assessed. Furthermore, the moderating effects of the biographical variables race, age, and gender on the relationships of each job demand and job resource with work-based identity were assessed. Lastly, the moderating effects of the demographic variables academic qualification, marital status, job level, medical fund, and work region on the relationship of each job demand and job resource with work-based identity were also assessed. Research design: A cross-sectional field survey design was used for this study. In addition, a census-based approach was utilised, where everyone in the target population (employees of a large South African Information and Communication Technology (ICT) company) had an equal opportunity to participate in the study. The target population of 23 134 employees yielded a sample of 2 429 (a response rate of about 11%). The Job Demands-Resources Scale (JDRS) was used to measure the job demands and job resources, except work-family conflict, perceived external prestige, task identity, and team climate. A Work-Family Scale, Perceived External Prestige Scale, Task Identity Scale, and Team Climate Scale were sourced and adapted to measure these constructs. Furthermore, a Work-based Identity Scale was developed for this study,
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Die verwantskap tussen topbestuurwaardes en organisasiekultuur
- Dorfling, Petrus Johannes Jacobus
- Authors: Dorfling, Petrus Johannes Jacobus
- Date: 2015-09-01
- Subjects: Organizational behavior , Management , Corporate culture
- Type: Thesis
- Identifier: uj:13995 , http://hdl.handle.net/10210/14369
- Description: M.Com. , Organisation culture is defined as the consistent pattern of assumption. values and philosophies developed by the members of an organisation in order to cope with the organisation's particular problems of existence. These assumptions, values and philosophies provide direction to the organisation in the form of a strategy or mission and also serve to integrate the organisation's internal designs and behaviors into consistent pattern (roles and activities of managers and employees, style of business, managerial style, structure, systems and procedures, rewards, status, punishments, criteria for selection and behavioral norms) ...
- Full Text:
- Authors: Dorfling, Petrus Johannes Jacobus
- Date: 2015-09-01
- Subjects: Organizational behavior , Management , Corporate culture
- Type: Thesis
- Identifier: uj:13995 , http://hdl.handle.net/10210/14369
- Description: M.Com. , Organisation culture is defined as the consistent pattern of assumption. values and philosophies developed by the members of an organisation in order to cope with the organisation's particular problems of existence. These assumptions, values and philosophies provide direction to the organisation in the form of a strategy or mission and also serve to integrate the organisation's internal designs and behaviors into consistent pattern (roles and activities of managers and employees, style of business, managerial style, structure, systems and procedures, rewards, status, punishments, criteria for selection and behavioral norms) ...
- Full Text:
The influence of communication within organizations
- Authors: Dos Santos, Ayrton
- Date: 2016
- Subjects: Communication in organizations , Communication in management , Corporate culture , Interpersonal communication
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/212989 , uj:21064
- Description: Abstract: Research has shown that communication is one of the key factors in organizational success and if not dealt with correctly will lead to poor organizational performance. This minor dissertation aims to investigate why modern day organizations still perform poorly in the area of communication. This will be demonstrated by researching the risk areas associated with communication as well as the factors within organizations that influence communication. This qualitative research study makes use of a case study, speed networking survey as well as a questionnaire. The findings of the research conducted identified four factors which influence communication namely, the communication software platform, organizational structure & strategy, communication competency of the employees and communication planning. Furthermore, the results found two main areas of risk associated with communication namely, the use of informal communication platforms (such as WhatsApp) and the communication of company information. The main conclusions drawn from this research were that organizations mainly perform poorly in the area of communication due to the lack of knowledge of the impact communication has on organizational performance. Modern day technologies such as email and instant messaging services have aided in the speed of communication but must not be solely relied on to solve all communication needs. This research calls for organizations to develop communication departments which work to identify the factors that influence their ability to communicate as well as the communication risk areas within the organization. Identifying and providing solutions to mitigate these factors should be their sole purpose. , M.Ing. (Engineering Management)
- Full Text:
- Authors: Dos Santos, Ayrton
- Date: 2016
- Subjects: Communication in organizations , Communication in management , Corporate culture , Interpersonal communication
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/212989 , uj:21064
- Description: Abstract: Research has shown that communication is one of the key factors in organizational success and if not dealt with correctly will lead to poor organizational performance. This minor dissertation aims to investigate why modern day organizations still perform poorly in the area of communication. This will be demonstrated by researching the risk areas associated with communication as well as the factors within organizations that influence communication. This qualitative research study makes use of a case study, speed networking survey as well as a questionnaire. The findings of the research conducted identified four factors which influence communication namely, the communication software platform, organizational structure & strategy, communication competency of the employees and communication planning. Furthermore, the results found two main areas of risk associated with communication namely, the use of informal communication platforms (such as WhatsApp) and the communication of company information. The main conclusions drawn from this research were that organizations mainly perform poorly in the area of communication due to the lack of knowledge of the impact communication has on organizational performance. Modern day technologies such as email and instant messaging services have aided in the speed of communication but must not be solely relied on to solve all communication needs. This research calls for organizations to develop communication departments which work to identify the factors that influence their ability to communicate as well as the communication risk areas within the organization. Identifying and providing solutions to mitigate these factors should be their sole purpose. , M.Ing. (Engineering Management)
- Full Text:
The discriminant validity of a culture assessment instrument:a comparison of company culture.
- Authors: Du Toit, Willem Francois
- Date: 2008-04-22T06:17:23Z
- Subjects: Corporate culture , evaluation
- Type: Thesis
- Identifier: uj:8524 , http://hdl.handle.net/10210/267
- Description: Prof. Gert Roodt
- Full Text:
- Authors: Du Toit, Willem Francois
- Date: 2008-04-22T06:17:23Z
- Subjects: Corporate culture , evaluation
- Type: Thesis
- Identifier: uj:8524 , http://hdl.handle.net/10210/267
- Description: Prof. Gert Roodt
- Full Text:
Die invloed van induksie by die skepping van 'n gunstige organisasieklimaat by die nuweling
- Authors: Els, Paul Johannes
- Date: 2014-11-17
- Subjects: Corporate culture , Employee orientation
- Type: Thesis
- Identifier: uj:12874 , http://hdl.handle.net/10210/12764
- Description: M.Com. (Industrial Psychology) , The primary aim of this research project was to determine whether induction has an influence with regard to establishing a favourable organizational climate with the new employee. Two organizations were used for this research, the one with a well-planned induction programme and the other with no induction programme at ,all. The two orqanizations correspond well with regard to service conditions, fringe benefits and working hours and the administrative personnel of both were used as experimental subjects. The latter included both males and females and they were further divided according to qualifications and age group. The organizational climate questionnaire used for collection of the data, is that of Litwin and Stringer. Gelfand (1972) redeveloped the questionnaire for a South African application. The questionnaire measures nine dimensions that provide objective information regarding organizational climate. Altogether 122 questionnaires, 65 at organization A and 57 at organization B, were used for the final interpretation. The following hypothesis was made: An organization that employs a well-planned induction programme will create a more favourable organizational climate with the new employee than would an organization that does not employ any induction programme at all. In order to determine the significant differences between the two research groups, t-tests were conducted. It was expected that new employees who have followed a well-planned induction programme would from the start, reflect a more positive image of the climate within their new organization. However, with the exception of three dimensions, confirmation could not be obtained for these initial expectations. A global comparison between the two organizations also did not indicate any real differences between the two research groups.
- Full Text:
- Authors: Els, Paul Johannes
- Date: 2014-11-17
- Subjects: Corporate culture , Employee orientation
- Type: Thesis
- Identifier: uj:12874 , http://hdl.handle.net/10210/12764
- Description: M.Com. (Industrial Psychology) , The primary aim of this research project was to determine whether induction has an influence with regard to establishing a favourable organizational climate with the new employee. Two organizations were used for this research, the one with a well-planned induction programme and the other with no induction programme at ,all. The two orqanizations correspond well with regard to service conditions, fringe benefits and working hours and the administrative personnel of both were used as experimental subjects. The latter included both males and females and they were further divided according to qualifications and age group. The organizational climate questionnaire used for collection of the data, is that of Litwin and Stringer. Gelfand (1972) redeveloped the questionnaire for a South African application. The questionnaire measures nine dimensions that provide objective information regarding organizational climate. Altogether 122 questionnaires, 65 at organization A and 57 at organization B, were used for the final interpretation. The following hypothesis was made: An organization that employs a well-planned induction programme will create a more favourable organizational climate with the new employee than would an organization that does not employ any induction programme at all. In order to determine the significant differences between the two research groups, t-tests were conducted. It was expected that new employees who have followed a well-planned induction programme would from the start, reflect a more positive image of the climate within their new organization. However, with the exception of three dimensions, confirmation could not be obtained for these initial expectations. A global comparison between the two organizations also did not indicate any real differences between the two research groups.
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Storytelling as a strategy to uncover organisational culture
- Authors: Ferraz, Julio Lando
- Date: 2012-10-29
- Subjects: Storytelling , Corporate culture , Industrial psychology , Organizational behavior
- Type: Thesis
- Identifier: uj:10461 , http://hdl.handle.net/10210/7926
- Description: M.Comm. , The purpose of this study was to investigate whether storytelling can be used as a strategy to uncover organisational culture. This investigation was prompted by a debate between scholars on whether a quantitative or qualitative approach should be adopted to assess culture. Based on Schein’s (2009) perspective on culture assessment a qualitative approach was adopted. Schein suggests that culture is unique and therefore cannot be assessed using a survey as surveys have predefined constructs that may not uncover certain critical cultural elements. The research methodology was informed by the interpretivisim paradigm. Conducted in a Consulting Firm semi-structured interviews were conducted with six senior members in order to gather their stories. For the data analysis and interpretation, thematic analysis was the chosen technique. Here themes were first extracted according to common stories, archetypes and behaviours identified. These were then interpreted for shared underlying assumptions which were uncovered when common behaviours observed could not be explained by espoused values or other artifacts. The interpretation of results uncovered six core underlying assumptions and five secondary underlying assumptions. The core underlying assumptions operate at the deepest level of the organisations unconscious and are “Sales Orientated,” “Dominance,” “Client First,” “Innovation,” “Adaptability and Nimbleness,” and “Individualism.” Secondary underlying assumptions are enablers of the core underlying assumptions and are “Work Centricity,” “Role Variety,” “Opinion Based Reward,” “Technology Consulting Identity” and “Global versus Local Skill.” The outcomes of the interpretation revealed patterns of underlying assumptions that drive organisational behaviour. To conclude, this study has managed to reveal important elements of the Consulting Firms culture and therefore is in support of a qualitative approach to assess culture. There are limitations of the study; most noticeably the limited number of participant’s interviewed. It is therefore recommended that future culture assessments consider storytelling as a strategy to uncover culture but that an increased number of participants are utilised.
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- Authors: Ferraz, Julio Lando
- Date: 2012-10-29
- Subjects: Storytelling , Corporate culture , Industrial psychology , Organizational behavior
- Type: Thesis
- Identifier: uj:10461 , http://hdl.handle.net/10210/7926
- Description: M.Comm. , The purpose of this study was to investigate whether storytelling can be used as a strategy to uncover organisational culture. This investigation was prompted by a debate between scholars on whether a quantitative or qualitative approach should be adopted to assess culture. Based on Schein’s (2009) perspective on culture assessment a qualitative approach was adopted. Schein suggests that culture is unique and therefore cannot be assessed using a survey as surveys have predefined constructs that may not uncover certain critical cultural elements. The research methodology was informed by the interpretivisim paradigm. Conducted in a Consulting Firm semi-structured interviews were conducted with six senior members in order to gather their stories. For the data analysis and interpretation, thematic analysis was the chosen technique. Here themes were first extracted according to common stories, archetypes and behaviours identified. These were then interpreted for shared underlying assumptions which were uncovered when common behaviours observed could not be explained by espoused values or other artifacts. The interpretation of results uncovered six core underlying assumptions and five secondary underlying assumptions. The core underlying assumptions operate at the deepest level of the organisations unconscious and are “Sales Orientated,” “Dominance,” “Client First,” “Innovation,” “Adaptability and Nimbleness,” and “Individualism.” Secondary underlying assumptions are enablers of the core underlying assumptions and are “Work Centricity,” “Role Variety,” “Opinion Based Reward,” “Technology Consulting Identity” and “Global versus Local Skill.” The outcomes of the interpretation revealed patterns of underlying assumptions that drive organisational behaviour. To conclude, this study has managed to reveal important elements of the Consulting Firms culture and therefore is in support of a qualitative approach to assess culture. There are limitations of the study; most noticeably the limited number of participant’s interviewed. It is therefore recommended that future culture assessments consider storytelling as a strategy to uncover culture but that an increased number of participants are utilised.
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Defining incompatible behaviour in an employer/employee relationship
- Authors: Grant, Charlene
- Date: 2014-11-04
- Subjects: Corporate culture , Industrial relations
- Type: Thesis
- Identifier: uj:12752 , http://hdl.handle.net/10210/12642
- Description: M.Phil. (Labour Law) , Please refer to full text to view abstract
- Full Text:
- Authors: Grant, Charlene
- Date: 2014-11-04
- Subjects: Corporate culture , Industrial relations
- Type: Thesis
- Identifier: uj:12752 , http://hdl.handle.net/10210/12642
- Description: M.Phil. (Labour Law) , Please refer to full text to view abstract
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The effectiveness and efficiency of the University of Johannesburg merger in UJ Sport
- Authors: Haitengi, Roger
- Date: 2017
- Subjects: Organizational effectiveness - Case studies , Consolidation and merger of corporations - South Africa , Universities and colleges - Mergers - South Africa , Corporate culture , Sports - Social aspects
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/269685 , uj:28651
- Description: M.Tech. (Operations Management) , Abstract: University of Johannesburg was established in 2005 through a merger process, which consisted of three former institutions namely RAU, TWR and Vista. From the three institutions Vista was incorporated into RAU the previous year (2004) and the other two (RAU and TWR) merging on equal terms (both parties will have an equal decision making role) in order for the newly formed institution to work effectively and efficiently. The focus of the study was on UJ Sport department and will show the roles that the merger played within the department. It will indicate how effective and efficient the department was after the merger is adopted, and what the current working environment within the department is. It will also show the implementation, changes and transformation they underwent in order to adopt the merger, to become UJ Sport (as one functional unit). Primary data was collected through interviews from current UJ Sport staff who were present during the merger (2004-2005).A process by means of observation was employed in the study as a primary source of data, while secondary data was obtained by sourcing documentation to show how the merger was implemented and the after effects of the process. The secondary data indicated the current state and performance of the department by using the results, culture survey and annual statistics of UJ Sport as source of data. In the conclusion, the UJ Sport implemented merger was moderately one sided in the early stages of the merger. This resulted in the department adopting a defensive culture amongst employees and the department itself did not operate at its full potential or capacity. It is recommended that the department starts off by changing the current culture to a constructive one in order for them to be able to address the current issues and move on. It is suggested that they use Cumming and Worley’s six steps of cultural change, which would assist the department to improve their working environment and become more effective, this will allow them to start operating to their capacity or full potential.
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- Authors: Haitengi, Roger
- Date: 2017
- Subjects: Organizational effectiveness - Case studies , Consolidation and merger of corporations - South Africa , Universities and colleges - Mergers - South Africa , Corporate culture , Sports - Social aspects
- Language: English
- Type: Masters (Thesis)
- Identifier: http://hdl.handle.net/10210/269685 , uj:28651
- Description: M.Tech. (Operations Management) , Abstract: University of Johannesburg was established in 2005 through a merger process, which consisted of three former institutions namely RAU, TWR and Vista. From the three institutions Vista was incorporated into RAU the previous year (2004) and the other two (RAU and TWR) merging on equal terms (both parties will have an equal decision making role) in order for the newly formed institution to work effectively and efficiently. The focus of the study was on UJ Sport department and will show the roles that the merger played within the department. It will indicate how effective and efficient the department was after the merger is adopted, and what the current working environment within the department is. It will also show the implementation, changes and transformation they underwent in order to adopt the merger, to become UJ Sport (as one functional unit). Primary data was collected through interviews from current UJ Sport staff who were present during the merger (2004-2005).A process by means of observation was employed in the study as a primary source of data, while secondary data was obtained by sourcing documentation to show how the merger was implemented and the after effects of the process. The secondary data indicated the current state and performance of the department by using the results, culture survey and annual statistics of UJ Sport as source of data. In the conclusion, the UJ Sport implemented merger was moderately one sided in the early stages of the merger. This resulted in the department adopting a defensive culture amongst employees and the department itself did not operate at its full potential or capacity. It is recommended that the department starts off by changing the current culture to a constructive one in order for them to be able to address the current issues and move on. It is suggested that they use Cumming and Worley’s six steps of cultural change, which would assist the department to improve their working environment and become more effective, this will allow them to start operating to their capacity or full potential.
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Creating a dynamic organisational climate for a financial sector company
- Authors: Hattingh, Johannes Hendrik
- Date: 2012-01-24
- Subjects: Corporate culture
- Type: Mini-Dissertation
- Identifier: uj:1946 , http://hdl.handle.net/10210/4305
- Description: M.Comm.
- Full Text:
- Authors: Hattingh, Johannes Hendrik
- Date: 2012-01-24
- Subjects: Corporate culture
- Type: Mini-Dissertation
- Identifier: uj:1946 , http://hdl.handle.net/10210/4305
- Description: M.Comm.
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