Synergy in a globally diversified organisation
- Authors: Benecke, Gerhard
- Date: 2008-05-26T06:28:51Z
- Subjects: Organisational change management , Organisational behaviour , Communication in organisations , Corporate culture , Intellectual capital
- Type: Thesis
- Identifier: uj:2217 , http://hdl.handle.net/10210/460
- Description: The aim of this study was to develop a substantive theory for leading a change process towards achieving synergy between the business units of a globally diver-sified organisation. A modernist qualitative research methodology was followed. Casing was employed as research design. Grounded theory as proposed by Strauss and Corbin (1998) was applied as research strategy. Twenty seven employees were selected as research participants by means of purposive sampling. All the participants were selected on the basis of their in-volvement in synergy activities in the Company. In-depth interviews and re-quested essays were used as data collection methods to explore the twenty seven participants’ experiences with synergy. Two focus group interviews were addition-ally used as data collection methods. The nine participants in the first focus group interview were members of a regional synergy committee. The other focus group consisted of three executives of the Company. Participant observation was em-ployed as another data collection method during the focus group meetings as well as at one video conference on the establishment of a forum for recruitment and selection in the Company in which seven employees participated. The data was analysed by utilising the grounded theory methodology. After the conclusion of the data analysis phase, the first order constructs and re-lated concepts to synergy were further explored in the literature. A substantive theory for leading a change process towards achieving synergy was developed by aligning the conditional/ consequential matrix of Strauss & Corbin (1998) and the S-O-R theory of Partington (2000). Despite shortcomings the aim of the study was achieved. The study contributed to the development of theory, methodology and also contributed on a practical level. Recommendations for further research conclude the dissertation. , Prof. Willem Schurink Prof. Gert Roodt
- Full Text:
- Authors: Benecke, Gerhard
- Date: 2008-05-26T06:28:51Z
- Subjects: Organisational change management , Organisational behaviour , Communication in organisations , Corporate culture , Intellectual capital
- Type: Thesis
- Identifier: uj:2217 , http://hdl.handle.net/10210/460
- Description: The aim of this study was to develop a substantive theory for leading a change process towards achieving synergy between the business units of a globally diver-sified organisation. A modernist qualitative research methodology was followed. Casing was employed as research design. Grounded theory as proposed by Strauss and Corbin (1998) was applied as research strategy. Twenty seven employees were selected as research participants by means of purposive sampling. All the participants were selected on the basis of their in-volvement in synergy activities in the Company. In-depth interviews and re-quested essays were used as data collection methods to explore the twenty seven participants’ experiences with synergy. Two focus group interviews were addition-ally used as data collection methods. The nine participants in the first focus group interview were members of a regional synergy committee. The other focus group consisted of three executives of the Company. Participant observation was em-ployed as another data collection method during the focus group meetings as well as at one video conference on the establishment of a forum for recruitment and selection in the Company in which seven employees participated. The data was analysed by utilising the grounded theory methodology. After the conclusion of the data analysis phase, the first order constructs and re-lated concepts to synergy were further explored in the literature. A substantive theory for leading a change process towards achieving synergy was developed by aligning the conditional/ consequential matrix of Strauss & Corbin (1998) and the S-O-R theory of Partington (2000). Despite shortcomings the aim of the study was achieved. The study contributed to the development of theory, methodology and also contributed on a practical level. Recommendations for further research conclude the dissertation. , Prof. Willem Schurink Prof. Gert Roodt
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Communication, organising and ethics: a study of selected South African organisations and their HIV/AIDS communication strategies
- Authors: Chasi, Colin Tinei
- Date: 2008-05-22T07:36:56Z
- Subjects: Aids (Disease) , Communication in organisations , Medical ethics , HIV infections
- Type: Thesis
- Identifier: uj:2152 , http://hdl.handle.net/10210/451
- Description: D.Phil. , This study addresses communication, organising and ethics in this time of HIV/AIDS. Special attention is given to the HIV/AIDS communication strategies of selected organisations. As a prolegomenon, the study offers a critique of current approaches which are in denial of the individual. An existential normative position is adopted for this. But the task of the prolegomenon is not complete until an alternative approach with corrective possibilities is offered. Existential concerns are prioritised to assert that communication is, above all, a mode of existence. What is advocated is not abdication of the objective in favour of the subjective. Rather what is proposed is that the human being is biographically determined. Being is meeting. A critical appreciation is shown of the structuration tradition for theorising communication and organisation from among the rational structure and the organising process traditions of organisational communication. The structuration tradition regards organisation as a manifestation of communication, or as different expressions of the same phenomenon. The tradition posits neither determinism and its twin, objectivity, nor transcendence of reality and its twin, subjectivity. This is particularly important in terms of the existential considerations of this research. The communicative interaction of individuals through which an organisation emerges, produces and reproduces (un)ethical communication and organisation. Because strategic production and reproduction of organisation is expressive of the possibility for denial of the individual, organising raises the question of ethics. A universal embodiment of ethical practices that regards ethics as subjectively experienced is sought. Study of selected South African business organisations’ HIV/AIDS communication strategies enables further insight into this enquiry. A manifesto on communication, organising and ethics in the time of HIV/AIDS is offered as a step towards elaborating a corrective approach that begins with the individual. , Prof. G. De Wet Prof. G.J. Rossouw
- Full Text:
- Authors: Chasi, Colin Tinei
- Date: 2008-05-22T07:36:56Z
- Subjects: Aids (Disease) , Communication in organisations , Medical ethics , HIV infections
- Type: Thesis
- Identifier: uj:2152 , http://hdl.handle.net/10210/451
- Description: D.Phil. , This study addresses communication, organising and ethics in this time of HIV/AIDS. Special attention is given to the HIV/AIDS communication strategies of selected organisations. As a prolegomenon, the study offers a critique of current approaches which are in denial of the individual. An existential normative position is adopted for this. But the task of the prolegomenon is not complete until an alternative approach with corrective possibilities is offered. Existential concerns are prioritised to assert that communication is, above all, a mode of existence. What is advocated is not abdication of the objective in favour of the subjective. Rather what is proposed is that the human being is biographically determined. Being is meeting. A critical appreciation is shown of the structuration tradition for theorising communication and organisation from among the rational structure and the organising process traditions of organisational communication. The structuration tradition regards organisation as a manifestation of communication, or as different expressions of the same phenomenon. The tradition posits neither determinism and its twin, objectivity, nor transcendence of reality and its twin, subjectivity. This is particularly important in terms of the existential considerations of this research. The communicative interaction of individuals through which an organisation emerges, produces and reproduces (un)ethical communication and organisation. Because strategic production and reproduction of organisation is expressive of the possibility for denial of the individual, organising raises the question of ethics. A universal embodiment of ethical practices that regards ethics as subjectively experienced is sought. Study of selected South African business organisations’ HIV/AIDS communication strategies enables further insight into this enquiry. A manifesto on communication, organising and ethics in the time of HIV/AIDS is offered as a step towards elaborating a corrective approach that begins with the individual. , Prof. G. De Wet Prof. G.J. Rossouw
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