- Title
- Marketing guidelines based on quality service that secure customer added value
- Creator
- De Clerq, Daniel Francois
- Subject
- Relationship marketing, Customer services, Customer relations, Consumer satisfaction
- Date
- 2011-11-24
- Type
- Thesis
- Identifier
- uj:1737
- Identifier
- http://hdl.handle.net/10210/4086
- Description
- M.Comm.
- Contributor
- Prof. H.B. Klopper
- Full Text
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