CI practices to gain competitive advantage through social media in the PR industry

Journal article

Open access

Octavia Nsibande, Wafeequa Dinath and Cornelius J.P. Niemand

2025

Handle:

https://hdl.handle.net/10210/517129

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Title: CI practices to gain competitive advantage through social media in the PR industry
Creators - without role: Octavia Nsibande
Wafeequa Dinath
Cornelius J.P. Niemand - University of Johannesburg
Identifiers: 9957503407691
Academic Unit: University of Johannesburg; College of Business & Economics (CBE); Department of Information and Knowledge Management
Language: English
Resource Type: Journal article