Abstract
Backpackers' travel ideology and experiences are increasingly being mediated by mobile phones (i.e. smartphones).
This study explored their risk perceptions towards smartphone usage and consequent risk reduction
strategies. Importantly, this paper proposes an integrated model of perceived risk combining technology and
destination related risk factors. Employing a quantitative-dominant concurrent nested mixed methods approach,
567 surveys (Study A) and 15 in depth, semi-structured interviews (Study B) were conducted in Ghana.
Evidently, backpackers’ perceived risk towards smartphone usage is a function of both information technology
and destination related risks. Their risk concerns are inhibited by trust in smartphones, innovativeness and
familiarity. Levels of trust had a significant positive impact on their intentions to reuse the device, as did their
satisfaction levels with the device and travel. Backpackers used a mix of both cognitive and non-cognitive
measures to manage their risk perceptions. The theoretical, practical and methodological contributions of the
study are discussed.