Abstract
M.Com. (Business Management)
This dissertation deals with the subject of feasibility studies, as
applied to the determination of the viability of a business idea or
- concept. The first section of the study comprised a search for
available material on the topic. Information regarding feasibility
studies and business plans, and the difference between the two, was
gleaned from contemporary literature covering the subject, such as
tutorials by the Small Business Development Corporation, as well as
several local and international text books, in order to construe an
appropriate framework for the compilation of such a study.
In the second section of the dissertation the framework decided on
was applied to a specific business idea. Information for the
completion of this section was obtained by interviewing
representatives actually engaged in a similar enterprise,
requesting information from various departments of state and
business enterprises, as well as searches in relevant literature.
The dissertation concludes by reiterating that the purpose of such
a study is purely to determine the viability or feasibility of a
project or business idea, and should it be necessary to obtain
funds from third parties in order to initiate such a business
(given a positive result from the feasibility study), a
comprehensive business plan should be compiled...