Abstract
M.Com.
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- Title
- Towards a managed service encounter process as an instrument to improved customer satisfaction
- Creators - without role
- P. Buys
- Awarding Institution
- University of Johannesburg; MCom
- Theses and Dissertations
- MCom, University of Johannesburg
- Identifiers
- 9910960007691
- Copyright
- University of Johannesburg
- Academic Unit
- University of Johannesburg; Department of Marketing Management
- Resource Type
- Thesis