The viability of expanding a fast moving consumer goods company's business into the informal traders market in Soweto

Thesis

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Hlengiwe Goodness Madikoane, Tshepiso Mmaphage Rasethaba and Kgomotso Ipuseng Bernedette Khosa

MCom, University of Johannesburg

2015

Handle:

https://hdl.handle.net/10210/124509

Abstract

Consumer goods - South Africa - Soweto

Informal sector (Economics) - South Africa - Soweto

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An analysis of a current fast moving consumer goods company’s business to achieve its proposed expansion strategyDownload View

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Title: The viability of expanding a fast moving consumer goods company's business into the informal traders market in Soweto
Creators - without role: Hlengiwe Goodness Madikoane
Tshepiso Mmaphage Rasethaba
Kgomotso Ipuseng Bernedette Khosa
Contributors - without role: C. De Meyer
R. Luke
Awarding Institution: University of Johannesburg; MCom
Theses and Dissertations: MCom, University of Johannesburg
Identifiers: 9910757207691
Copyright: University of Johannesburg
Academic Unit: Department of Industrial Psychology and People Management
Resource Type: Thesis