Abstract
M.Com. (Business Management)
The purpose of this quantitative study was to determine the relationship between
employees’ perceptions of their leaders’ attitudes in terms of being caring, and
employee retention in an insurance organisation in South Africa. The employee
turnover rate in 2012 for this organisation was 24%.
Non-managerial employees for the national insurance company were surveyed. The
psychometric instrument used to measure the data was the Survey of Perceived
Organisational Support (SPOS). Analysis of data revealed a significant difference
between the employee’s perceptions of their leaders’ attitudes toward their
subordinates, and employee retention. However, the age of the employees and the
number of months employed by the organisation indicated a correlation. This will
allow organisation leaders to be better equipped and more proactive rather than
reactive in terms of employee retention actions and plans