Abstract
The purpose of the study was to explore the corporate level strategies applied by the logistics companies listed on the Johannesburg Stock Exchange and on the global exchanges. The general debate is that successful companies develop corporate level strategies that are long-term and provide companies with a competitive advantage. The study then investigated these strategies and determined how companies selected and used them to respond to the demands that came from the external environmental factors such as globalisation, competition, economy, politics and extreme weather conditions. The study was qualitative in nature, exploratory and descriptive methods were both used. Documentation was used as a technique to collect data from the integrated annual reports, and qualitative content analysis was used to analyse and interpret data. It was found that each company used a combination of unique corporate strategies to respond to their own challenges.
M.Com. (Business Management)