Riglyne vir die daarstel van 'n reklameprogram om doeltreffend met die swart spoorpendelmark te kommunikeer

Thesis

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Helgardt Mouton

MCom, University of Johannesburg

15/09/2015

Handle:

https://hdl.handle.net/10210/14537

Abstract

Advertising media planning - South Africa

Advertising - Research

Railroads - South Africa - Marketing

M.Com. Please refer to full text to view abstract

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Title: Riglyne vir die daarstel van 'n reklameprogram om doeltreffend met die swart spoorpendelmark te kommunikeer
Creators - without role: Helgardt Mouton
Awarding Institution: University of Johannesburg; MCom
Theses and Dissertations: MCom, University of Johannesburg
Identifiers: 9910900907691
Copyright: University of Johannesburg
Academic Unit: University of Johannesburg; Department of Business Management
Resource Type: Thesis