Abstract
In manufacturing, competitors can easily copy a product and reproduce it with the same or higher quality and low cost of resources, this gradually leads to intensified competition. Bundling competitiveness with increased demand of customized products, global economy, short technological cycles, manufacturing companies struggle in maintaining and growing their revenue stream. So, in order to maintain and grow the revenue stream, manufacturing companies extend their business models to deliver a combination of services and products. This research aims to validate the opportunities manufacturing companies are exposed to when introducing service into their product centric business models. To achieve, this research objective, a systematic literature review meets the requirements for this research study as it incorporates methods of identifying, evaluating and interpreting existing literature. A systematic literature review was conducted, 596 studies were retrieved from 6 electronic databases. The findings were extracted from 19 studies that were included holistically...
M.Phil. (Engineering Management)