Abstract
M.Ing.
This study explores cultural diversity and effective cultural management strategies in
international construction projects. From the literature review it is clear that the management
of culture is of global concern, and still to be thoroughly researched.
Culture varies from between regions, countries and also between ethnic groups within one
nation. It is therefore understandable that management strategies in one part of the world will
not be applicable, or as effective, in another part of the word.
Studies done on effective management strategies are country or region specific. It is for this
reason that the researcher focuses on South African managed construction projects in
Mozambique.
Effective management strategies pertaining to relevant cultural factors were identified during
the findings. However, the cultural knowledge, awareness, sensitivity and respect that would
be expected from international managers are mostly noticeably absent.
There is a wide scope for further studies in this regard. To identify cultural factors in other
countries, related effective management strategies and training on how to bridge cultural
differences for management teams.